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Recently, soft Wen marketing is a very popular phenomenon, whether it is a personal webmaster or corporate website are trying to do soft marketing, but many people in the soft Wen marketing, but did not find the real help, of course, this is because the soft marketing is like a virus, there will be a period of incubation period, when the incubation period, Soft Wen marketing will be unstoppable sweeping the entire internet, but many personal webmaster and business owners basically hope that soft marketing can seize the time, 10,000 years too long, so the feeling of soft marketing effect is not good!
However, I think, in fact, to the soft marketing can quickly explode its huge marketing advantage, is not no way, and the site keyword is a very good fusion is a very good way! On the one hand can let soft text to the site to bring deep users, on the other hand, also help the site SEO optimization! Then how to write a good and website keyword fusion Soft wen?
One: The writing skill of the article title
For a soft article, the importance of the title of the article is self-evident, especially for the soft wen, according to statistics, about 80% of people only see the title of the article, feel that the title of the appeal will have a further look down the desire to see a soft title of importance!
Soft text to think and keyword effective fusion, the title is also indispensable, then how to add keywords from the title of soft text? A lot of people blindly piling up Web site main keyword, it seems that fusion is very good, but it has greatly affected the readability of the title, the best way is through Baidu Index tool to find the main word long tail words, Through the long tail word to carry out the appropriate title creation, and through the long tail word over the flow, often has the depth of user characteristics! and keyword fusion in the title inside, must be natural, no traces of pretension!
In addition, the first few words of the title is very important, it is obvious that this is also to attract the attention of users, in general, in order to improve the search engine optimization effect, the keyword in the title of the first few words, to help search engine collection, and even effectively promote the content of the article ranking!
The last is the title content and site keyword is to have relevance, the keyword how and the title content irrelevant, then attracts the flow often is not the website really wants, certainly now stationmaster all already knew this, but also does not rule out, the light light through the soft text to optimize the website webmaster, It looks like this can quickly improve the ranking of the site, but eventually will lose the user's attention, the user's jump rate is high, the user's behavior will often become the search engine to judge a site weight basis, if the jump rate is too high, Baidu will give this site a lower weight!
Two: The effective fusion of soft content and key words
It is not enough to optimize a soft article in the title. Soft content optimization is successful, often determines the site to bring more outside the chain, bring more weight, because the soft content is written well, will attract more people reprint, nature will be able to play the effects of the viral marketing of soft paper!
To do this, it is natural to find ways to make soft text in the first paragraph can attract users ' eyeballs, soft content and title should be closely combined, can not make irrelevant, so that through the title of the reader is difficult to continue to see the article, such as you are doing health care products, the content of the article is written as a car supplies, Such an article, Nature has no way to get the user's attention!
There are certain requirements for the readability of the article, at the very least to fluent, there is no sentences, the idea also has to have a different view with others, can explain causing others to resonate, that effect will be better, of course, in the soft text, can not ignore the keyword in the soft text density, in fact, when the site rankings have not risen, If the soft text because the key words can be photographed to the corresponding home page, the help of the website is also huge!
So it's not easy to write a soft article, of course, is not a very difficult thing, as long as the stick to writing, look at other people's writing ideas, from the copy to the original is a stage, as long as you are willing to spend time in this stage, then write a site can bring effective conversion rate of traffic at the same time, Also can help SEO optimization! Source: www.hwtao.com Outdoor Amoy A5 Starting, reproduced please specify, thank you!
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A5 official soft article outside the chain quickly release: http://e.admin5.com/content.php?ID=63