Absrtact: The website promotes a topic which is often talked about, the promotion method of different period is also various, especially in recent years the search engine algorithm repeatedly upgrades the change, for example domestic more well-known Baidu search engine has launched the Green Luo algorithm and the pomegranate algorithm, the strict
Website promotion is often talked about the topic, different periods of promotional means is also a variety of, especially in recent years, search engine algorithm has repeatedly upgraded changes, such as the domestic more well-known Baidu search engine has launched a green Luo algorithm and pomegranate algorithm, severe crackdown on link trading and a large number of users to prevent the normal browsing of the Let the Web site promotion wave after wave, the new algorithm on the line to the Webmaster friends brought a great blow, this is a few happy several worries, the face of the changing search engine algorithm, to find our own set of Web site promotion skills is the best way to deal with the current search engine, the death of hard sets that is to dig their own traps, will only make you more and more deep, the following analysis of some of the more consistent with search engine algorithm Web site promotion skills:
1th: Website Promotion of the original article is the basis for development
2013 Baidu search engine is fastidious is "original", why should original? Because the original is the basis of Internet development, if we open the computer are all the same article content, then the Internet how to develop how to progress, so we have to do their own, from the content to do, so that every article to strive for excellence, We have what no one else has, others have our fine, write the article is also such a reason, a readable article will make people pleasing, but also search engine like to crawl information, every day to write a few original high-quality articles, over time, slowly you will find original article to bring the effect is endless, lasting.
2nd: The Web site to promote the trip like water as the outside chain
Website outside the chain construction is a very important step in the website promotion, do a good job of the chain on the site to upgrade the ranking of keywords quickly, according to Baidu search engine algorithm update, the site outside the chain of construction is increasingly cautious, unreasonable outside the chain will not enhance the ranking would instead let the site in the fall right off the cliff, A sustainable and rational construction of the chain of thought is particularly important, in the face of ever-changing search engines, we have to achieve the quality of the site outside the chain should be high, the chain to appear to be natural, so as to meet the search engine external chain audit requirements, deliberately mass, a lot of junk information outside the chain will only be counterproductive, Here we say the line like the outside chain of water, what is the natural flow of the outside chain? Then the need to combine with the 1th original article, the article forwarding brought by the chain is basically permanent in line with search engine algorithm, forwarding high to bring the chain is more, widely distributed, That is to say, a high-quality article will continue to bring a wide range of distribution of the chain, this is a strategy, the need to constantly adhere to improve the chain is actually doing a good job in the content.
3rd: Website Promotion Friendship Link Exchange
and other sites to establish links is the site to promote the important content, to find the right site for their links is also a very difficult task, to a site administrator's patience and careful requirements compare, this mutually beneficial collaborative way to achieve more access to the purpose of the volume. But also can play in the search engine rankings to increase the advantages, as well as mutual recommendation, the role of complementary resources. To establish high-quality links, you should pay attention to the following aspects:
1. To consider the popularity of the site and the nature of the site and the theme is consistent with our site;
2. The number of links to each other's website, this generally did not determine the requirements, a truth is the other site friendship links number of fewer the better;
3. As far as possible to find some related to our industry portal for Friendship Link exchange, with professional strong, industry-related portal exchange links to our own site is very important.
4. Regularly check the site friendship links, prevent the emergence of invalid links, in the establishment of a large number of friendship links inevitably appear after the problem of inequality, regular site links for systematic inspection is very important.
4th: Website Promotion brand awareness of publicity
The website brand is the soul for a company enterprise, good brand Word-of-mouth publicity is particularly important, the modern social environment at any time the brand effect can not be ignored, the site visibility, Word-of-mouth, is to improve the conversion rate of the site and ultimately determine the conversion rate of the decision factors, the site brand is the development of each site must go through a course, Every well-known website is a brand, as long as the site has a brand and visibility, then do anything is handy. If your site is reported by some well-known websites, or some authoritative official or media publicity, then your site's brand and visibility can be upgraded, to impress people, this is the ultimate goal of website branding.
Through the above four sites to promote the skills of learning, I believe that most webmaster friends can understand the truth, website promotion is a continuous daily work, must continue continuously, not because of the progress of a moment to promote and proud, nor because of a momentary loss to give up, adhere to the most important secret of success.