Departure SEO: How to analyze the competitor domain name

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SEO Analysis of competitors is a relatively meticulous work, from the strategic perspective of SEO, if you want to surpass competitors, then you need to do a comprehensive analysis of competitors, say "win" so today's departure SEO for everyone to share, analysis of the competitor's domain name in the end analysis which aspects

I. Qualification of competitor Domain name

1, the length of the domain name: the length of domain name and domain name registration time and weight has a very close relationship, if the domain name is relatively short, the registration time is early, but the specific weight should be combined with the following analysis.

2, Domain name registration time: Domain name registration time we can refer to the tool to query, if the domain name registration in 06 ago, such a domain name there are several possible, a domain name is not on the line, a domain name after a lot of people changed hands, so we have to refer to the corresponding tool query, to see the domain name in the end

3, the domain name on-line time: The domain name on-line has explained the website on-line, the on-line time the earlier domain name registration also earlier, if after the regular SEO optimization, basically is the weight is comparatively high.

4, the domain name of the PR: the domain name of the PR is after the accumulation of time and the user's popularity to establish the weight, in general, PR on Google optimization has a close relationship, but with the algorithm changes, PR to Google or Baidu, or, at present, is only a reference.

Then said a half-day do not suddenly, summary: the length of the domain name, registration time, online time and the domain name of the PR is to do the competitor analysis must be studied, you can Baidu webmaster tools, and then find the appropriate tools, carefully studied, will find a lot of mystery!!! Departure SEO and you share these main or exercise everyone's hands-on ability, hope SEO friends from practice to start.

Second, the Domain name registration method

1, whether the domain name contains keywords: domain name contains keywords are generally used to do product SEO general means, is intended to be all inclusive or simplified contains it, one to see competitive strength, if you carefully observe, as long as the intensity of the key words such a phenomenon is obvious, such as the relatively hot "iPhone", and phone-related domain names are also very many.

2, Domain name brand: the establishment of the brand needs a long time and a large number of team personnel, with the continuous progress of Internet technology, the brand has been a lot of economic capacity of the network operators to consider the direction, such as the talent site. Brand portals and so on.

3, domain name of the region: the regional nature of the site domain we can analyze the product gathered a good way, competitors distributed in any place, from the site domain name can be analyzed from the region, such as "generator" Everyone knows the product, then you will find the search in the first few pages of the distribution situation. Of course, Baidu has made adjustments to regional, you can refer to a few pages of careful analysis will be able to see the trick.

Third, the domain Name page URL design

1, the column URL design: The style of the column URL is based on the specific needs to design, generally divided into English and Chinese pinyin two styles, set is the phonetic simplified or English style, according to the goal of search engine optimization.

2, sub-page URL design: Sub-page URL can be set up column page design can also be based on the specific title, general products are positioned to the product prefix, large Web sites are generally based on the order under the column.

Iv. Domain name Other details

1, included in the history of the page: the history of the domain name can be seen in our competitor's site down the right and included, from the weight of the site, included pages are floating, but, if the floating too large, it is possible to reduce the right.

2, the Alex:alex analysis of the domain name can be seen whether the site is collection, whether it is original, generally speaking, the original site Alex growth is relatively fast, collected if the old domain name is bought so only often observe we will find that, Alex or PR, are updated time.

3, whether the domain name is filed: Analysis of the domain name is filed, the nature of the record, we can know whether the competitor is a personal operation or business operations, so that we can correctly make the appropriate staff planning strategy.

4, the domain name of all people: the domain name is all of us to find out all the operation of the site, if the domain name owners and the record person is not the same person, then the competitor may be to ask other companies to do the optimization, may also be outsourced to individuals, so we will more accurate positioning competitors

Summary: For the analysis of the competitor domain name, the above already probably share with everybody, hope everybody moves hand in hand, practice up, the practical analysis competitor's situation, so that you can in later analysis road more clear competitor's specific situation, In the days to start SEO will continue to share our competitors analysis of other aspects, I hope to like friends continue to pay attention, but also hope that you SEO friends a lot of comments guide!!!

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