Does your website have window ads? The pros and cons of window ads

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

On the evening of July 26, a customer service added to the Diamond League advertising QQ nickname, asked my site need to hang the window ads do not, said that the price per thousand IP can reach 6 yuan, at that time I still have some echocardiography, this price is relatively high, and finally I think of a problem refused. I do the site for the user experience is very high, in the event of my Site hanging window ads caused users disgust how to do? Today, I was thinking, I can resist the temptation, so the face of recent big update Baidu today, more webmaster will choose? So today I'm going to analyze the pros and cons of some window ads, Webmaster You can choose from the results of my analysis.

The Benefits of window ads

What is the window ads, according to my understanding, window ads is a mandatory consumption of an advertisement, as long as your site has window ads, then users open your site will be mandatory, window ads will be a flood, I usually like to read novels, in many times each open a novel chapter, window ads appear, This makes me a great deal of disgust, so many times I have chosen to change a novel without window ads, then window ads what good?

1, do not guide, direct profit, window ads no more than the picture ads, link ads, registration type ads, this type of advertising only need to have real users to enter the site and pop-up page, then you have the profit can map, you can say that pop-up ads are the most relaxed type of advertising type, webmaster nothing to do, Just install the advertising code to generate profit behavior.

2, advertising price appropriate, window ads now market prices are mostly 5 to 6 yuan, for example, if your site has more than 1000 daily visits, then you put different window ads on different pages, a user clicks on four pages, then your daily window to profit can reach more than 20 yuan, And this is nothing to do the effect of one months is 600 yuan, although not much money, but can be a pocket money.

To be honest, at present, I only found the window ads of the two advantages, but the window ads have a lot of shortcomings, the following I do some summary of the shortcomings of the window ads, we can also look at the details.

The disadvantage of window ads

1, window ads to the user experience disadvantage, Baidu has recently been emphasizing the user experience four words, and pop-up ads to the user experience only harm and useless, we make an analogy, if you are watching the movie, and this time the site is a window popup ads, your wonderful scene interrupted, this time your mood. If you are not particularly fond of this site, I think you have the site closed, this is the harm of window ads, the user experience has a great impact.

2, window ads to search engine optimization has an impact, Baidu is not advocating "users first", but the window ads and the user is the highest four words formed a sharp contrast, can be said in the eyes of Baidu: All to damage the user experience for the purpose of the behavior are bullying Baidu. So the window ads on the site optimization has a great adverse impact, perhaps because of the window ads your site ranking is not going to.

3, window advertising is not long, the front of the introduction of the advantages of window ads I said the window ads price appropriate, but the window ads for the profit behavior for a long time? If your site now has 1000 traffic, I estimate the site Plus window ads after the flow will slowly become less, because users do not like your site, And in the case of no change in the amount of search, even if your site ranked high, users will skip your site, which led to your site is not profitable time too long.

4, the window advertising business reliable? At the beginning of the article I mentioned that there is a customer service to find whether I need to play window ads, this way through the QQ communication to win the advertising its behavior is how reliable, even if the other party can be on time to pay money to your account, but you can guarantee that your quantity is not deducted?

As a type of advertising mode, window ads are now not very suitable for the needs of social development, of course stationmaster to own website most have the decision right, if you think your website is still more suitable to play the window advertisement, then must choose a good advertisement Alliance for oneself, I now choose the Ad Alliance to have several, 1 is the Baidu Alliance, there is a A3P4 alliance, the two leagues I have ads, I feel it is OK, the following share my article URL http://www.a3p4.com, reproduced please be sure to keep webmaster hard links, thank you.