Enhance the website user experience to improve the PV value effectively

Source: Internet
Author: User
Keywords User Experience

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With some friends in the SEO to communicate, feel that they know the importance of site user experience, but is not seriously to do these details well. Now too many of the seoer by the so-called original, so-called outside the chain of the idea of bondage. User experience contains a lot of things, today I first for you to talk about how to effectively improve the site PV value, but also share some of my own station to do some experience it, is thrown bricks, hoping to lead some jade over. Oh。

First: Content quality is the core. Users into our site, the most important purpose is to find what they need to know, and our article page as the user's first concern, the quality of how? whether to give the user want to know the answer? will affect the user's impression of our site.

Imagine, if we want to find a Lenovo notebook function and price, but click into a Web page, squint for a long time, in addition to some of the messy notebook of introduction, or find the most we need to find the function and price description, so we can imagine how disappointed we should be.

So, the content is the key, we should stand in the visitor's angle to write the article, but does not write the article. When the user to see him in the first page recognition, he has the following things.

Second: Content bait, but also link bait. When the user is looking at our article, our best way to improve PV is to find the appropriate anchor text link in the appropriate place in the article. Internal anchor text has always been an important means for many seoer optimization. In fact, I think it is to improve the site PV effective weapon.

But now a lot of people just to increase the anchor text, so the location of the anchor text, set the skills are and blunt, so how can you arouse the user's desire to click? How can you induce desire? This is to explain from the psychological point of view, I do the process of the station to find: Ask, doubt or uncommon, or less to listen to rare related knowledge, even the industry's annoying words with their own jokes, and then give a link, can be very effective to increase the PV value.

Third: The introductory language at the bottom of the article. This is also the more I use, and almost the most effective. Although you can use technical means to invoke "related articles" under the article, "Perhaps you will be interested in the article" and other columns, but I personally think these are too blunt, so I try to write a paragraph directly in the end of the article, such as "Thank you read the whole article, you are not want to learn more about * * ? Then please click to see * * * *!

This is to make the user feel that he is not facing a cold computer, but face a flesh and blood people, is the dialogue between people, and I often use "is not" "I would like to" see "" Please click "and so ask and guide language. After testing, the effect is very good, the click rate greatly improved.

Of course, there are other methods, such as the random call article plate, such as on the right to add some "related articles" "The latest article" "Random article", at the bottom of the article invoke code added "You should be interested in the article" and so on, can effectively improve the website PV.

Finally, I would like to tell you that the user experience is very important for SEO, while the PV value is one of the most important factors to measure the user experience at present. Therefore, whether it is to learn SEO or do not only limited to SEO original, outside the chain, but to return to the core of the problem. What is the purpose of the website? Just for Baidu, for rankings, or for users, to create real value?

This article by Gouai Car Pad blog, http://www.wuaichedian.com/published, Welcome to reprint, reprint, please keep this link, thank you for your cooperation!

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