NET earn rookie Hothangliang growth Kee (iv): Trifles harm oneself

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

If all the previous three articles were published successfully, then this should be "net earn rookie Hothangliang growth" series fourth, the book received above (NET earn rookie Hothangliang growth (three): The last book said E-commerce and network marketing is not the same, novice Taoba open shop legend has become a myth. Beginners want to do a good job online, small knitting think the best direction is to do network marketing. The advantages of low cost and high effectiveness of network marketing have been discussed in the above, the growth of this article, mainly to talk about the drawbacks of network marketing and coping strategies.

The drawbacks of network marketing development

No one is perfect, and no project is perfect. Although network marketing has n many advantages, but in its development process, there are some drawbacks in the constraints of its development, specific as follows:

First: There are many uncertainties in the network, because there is no face-to-face to see the seller of any goods, so some consumers will have a little doubt, worried that the internet shopping goods and entities do not match, or worry about the goods in the course of transport accidents, although most sellers are based on honesty, long-term management attitude, But there are some black sheep, with sheep's head selling dog meat.

Second: Security, some people say villains outsmart, online shopping will not reveal the password of the bank card? In fact, some netizens have stolen the bank card accounts and passwords because of the fake Taobao station, which happened, not only the loss of the consumers, but also the loss of the business, lost the trust of consumers.

Third: Goods dazzling, how to choose is the problem. On some large shopping platform, for example, Taobao bar, you randomly search for a product, will show a number of sellers in sales, and prices are often different, then how should consumers choose? Cheap businesses say they refuse profiteering, meaning that high-priced sellers make black money, And those who sell high prices and said a penny a penny, greedy for cheap eat big loss. Can be said that the public said that the rational woman, in such a large environment, consumers should be how to choose?

The above three points is the consumer's worry, but also is the restriction Network marketing development The malady, for trust issues, at least to ensure that there is a third party supervision, online there are a number of independent small sites, may be priced than Taobao on the cheap, but consumers do not dare to buy, because there is no third-party supervision, the whole business conscience, not too strong guarantee. How to increase the consumer's trust to the merchant and the product is one of the most critical problems in the network marketing. A predecessor said, want to enhance the customer's trust, the most fundamental way is to increase the visibility of the business, then, in the face of such a large environment, want to enhance the visibility of the merchant, how should operate it? The specific way is as follows:

1, the opening of micro-blog, Sina Weibo, NetEase Weibo, Sohu Weibo, Tencent Weibo and other well-known micro-Bo platform to fully use, although the micro-blogging industry is not a few years of time, but his effectiveness is absolutely breathtaking, we still remember last month's Beijing flood donation incident? In the Civil Affairs Bureau issued a donation micro-blog within a few hours, netizens donated n a "donate your sister" so that bloggers have to close the comment function, this incident can fully reflect the impact of micro-bo, the wide range of applications, the speed of transmission! Every day, even every minute, there are tweets about your product, If you can not timely attention and participation, then will lose more than N business opportunities, for such a free and efficient promotional tools, if abandoned, is not waste?

2, opened the blog, here said the blog not only includes Sina, NetEase and other blog platforms, but also have their own blog site, generally speaking, to buy domain names and space, and then download some free blog programs and templates, at best, the initial investment is about 200 yuan, But such an independent web-style blog can appear to your business and products more formal, common blog program has wordpress, Zblog, Bo-blog and so on, download the address here will not give everyone, there is a need for students Baidu. Personal more like WordPress, my Ann is to use it to build, and now feel good.

3, interactive message, this is a mutual benefit of the marketing model, often to sell products related to your blog message, (generally as long as you say soft some, are able to leave the link), where there will be your n many potential customers, there will be many visitors to your site indirectly.

4, active contributors, in some large blog platform to publish articles, if your soft foundation is not bad, I believe it can attract a large number of IP, in addition to drainage, but also to your site to do outside the chain, increase the weight of their own site, you can say that the weight of the site you contribute to the higher, your own site will be more valuable ( This is why the small part of the choice in A5 above the important reason for the submission, A5 weight, not the average site can reach the level.

5, the single silk is not the line, the lone wood is not the forest, flame well, join some blog circle, microblogging group, often participate in some well-known website activities, these small investment will give you a lot of benefits, in fact, in many large platforms, we should not just to promote their own participation in activities, real intentions to do, There will be a windfall. I personally prefer A5 activities, for example, the day before yesterday held Taobao guest essay activity, this not only can enhance the popularity of their own website, but also to learn from the experience of other predecessors, and may be lucky, but also to get 1000 dollars (first prize bonus 1000 yuan, our rookie gold is unlikely ~ ~)

6, the exchange of links, preferably the same industry, in fact, the exchange of friendship links and make friends is a meaning, are willing to have the future, have the ability of the people together, if there is economic strength, spend money to buy links, but I such a novice on the exemption, money is not rich, but have the strength, spend more time, in the high weight of the site to contribute , the effect of the same, but also to exercise their ability to write. (This is the same as the 4th)

7, mail subscriptions, mail is also very suitable for network promotion, where it is recommended to send pictures mail, because some mailboxes will automatically filter advertising keywords. It is said that in the past, there are people who use mail for marketing, then there is no internet, people are handwritten letters, and then delivered, now the internet has become popular, sending mail is more convenient, write an e-mail, can send to n individuals, such a simple way to promote, it is worth a try.

If the above 7 points can be thoroughly implemented, the website (Enterprise products) visibility will certainly have a significant increase, do stand as a person, can not be ambitious, more can not trifles, in front of the growth of the small series has mentioned to brush the flow of the problem, for such a small series of personal expression can not understand, in my opinion, network Marketing = Improve user traffic + network to create revenue, now brush the flow of software a dime a dozen, Baidu "brush Flow", can search to n results, but remember, Night Road walk much, always meet ghosts, sooner or later, will be found, and then certainly is back to the original, good and evil, not to report time. 10,000 step back, it is not a short period of time did not find, ranking has been upgraded, what is the use of it? IP no more if it can not be converted into income, it is not empty joy?

The theme of this growth is: down-to-earth, walk thousands of miles, trifles, harm oneself.

Next announcement: In many of the marketing methods we talked about, news submission is one of the most cost-effective ways to promote, so if there is a chance, I want to talk to you about the Internet news.

A5, this article has a net original, welcome reprint, reprint please indicate an Ann net (www.an1wang.com).