Sam: Factors affecting the ranking of keywords (i)

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Hello everyone, starting today to send a series of articles in A5. It is mainly about the factors that affect the ranking of keywords. (Of course, here's what I've experienced, maybe some other factor)

The behavior of the user will affect the keyword ranking. So what are the user actions that affect our keyword rankings?

1, Traffic and Alexa rankings

This is the biggest error factor. Because the sample distribution is uneven, and it is easy to brush up, and its own website traffic there is a big gap. But the overall site traffic, after all, shows whether a website is popular. So only really do a good job of network promotion and user experience just do. If you are too dependent on the search engine, if a traffic keyword ranking dropped, then the flow may be dashed. This time may be the search engine down power. So the most important thing is to keep the return of the customers so that the flow is stable.

2, click Rate (PV)

I believe that the Web site installed Cnzz or 51la Friends of this PV is not unfamiliar. Perhaps some novice stationmaster does not understand. In fact, PV is the click Rate. That is, a user comes in, how long he has stayed inside your site, and how many pages he has stayed in. And a keyword ranking, the most important thing is PV. Because the higher the PV, on behalf of your site users experience good, high visibility, site content for users. All search engines will record a user's visit to the site after the page to determine the ranking.

3, user viscosity

Bounce rate, access time, access to the number of pages these are reflect the website viscosity data, will also be Baidu or Google Toolbar (toolbar is what, Baidu, you know) record. And just the PV is the same. The PV index is high, then the user viscosity is high.

4, user characteristics

I believe you webmaster friends have used Baidu index query. When indexed, the distribution of per capita, age, gender, occupation and so on are found. The user is obviously not in Baidu above fill in the material. But Baidu how to understand is not thereby cicada. But there is one thing to be sure. If this person is an expert in a field and often visits your site, your site may also be ranked in the front of this factor.

5. Social media website

For example, Sina, Sohu, NetEase, Tencent these four big portals, or some news website appears your website the link of your page or URL name, may also affect your site rankings. So often go to Baidu to know, Sina love to ask, search questions and answers questions and answers platform to answer the question, and bring their own link or website name this is very necessary. This also can increase your Baidu related domain, also can accelerate your rank rise.

These points are entirely personal views, but I do SEO2 years to sum up a part of experience. I hope you have a harvest.

Author information: Sam, article from: http://www.niubiseo.cn, like to share, reprint please keep.