Four bidding blocks, products, accounts, customer service, bidding page

First say account: 1, the ultimate mother of account optimization is: To create a more cost-effective account, then how to do more money and money? Must grasp the following several points: optimization of a few points: first, the quality of keywords, no Samsung don't talk about making money.

The reason is very simple, your quality is half of others, that means you have to spend one or even twice times the advertising fee can go to the same ranking, you cost more than others, and ranked very unstable what do you take and others to compete?

So how is the quality optimized?

Small head http://www.aliyun.com/zixun/aggregation/39520.html "> Baidu 360 sogou Taobao auction software small set feel the following points to do in place:

1. Relevance of the creative title and description.

① dependencies (ensure that no matter which keywords are triggered and displayed) around the keyword topic description;
② more use of red (wildcard character use, segmentation words) (1-3 times the best floating red) thinking variable, reasonable use of red and black collocation;
③ Fluent degree (creative statement and meaning are fluent, logical) pay special attention to 1, 2 paragraphs of the content of creative articulation;
④ title of Attraction (direct impact click) with up and down differences, unique, innovative, guided clicks;

2. Display number of keywords in title and description

① title and description of the number of display (the more the better) reasonable repetition, not more than three times, and can not repeat simple piling;
② Description Concise in place (under the premise of the standard) up and down content appropriate, the text to the question;
③ description of the degree of Attraction (number, time, cost and other reasonable use) note the above 1;

3. The display rate of the key words and Ctr CTR ratio.

① Creative Attraction (affect rank and click)
② key Rankings How much (ranking affects is clicked)
③ Bid height (current impact ratio is larger)
④ number of clicks (whether by any matching display, the click Rate is based on the exact click of the calculation, the impact ratio after the bid)

Second, the CTR, the core key words not about 10%, do not talk about making money.

Third, keyword accuracy and matching mode of application, if you want to invest a high rate of reporting, open accurate matching mode + high-precision keywords.

The latter is the application of wide matching, phrase matching and negative matching.

Four, bid the skill, feel the account can make money in case, as far as possible ranked top three, best first. Keep your account stable don't delete things all the while, change things. Because historical records are more important.
Creative Good relevance! Attractive！ Then you can slowly reduce the price so that your account will slowly become better.
These points are definitely my actual combat summary, said lobbyist: Also no god horse said, do not want to say, more cumbersome, four words, the way the customer orders.

Talk about the auction page, two basic points, copy + modify. Will modify their own changes, will not be copied is also the same kind of situation is when you this product no one to do, can not find a copy of the person? What to do? Do it myself or find someone to do my website is done by myself, of course, I am learning software development, for simple HTML language is still very understanding. So this is not begging. But ni sit up also tired ah, 2-3 days to do one!

The dry goods of the auction page: When you look at someone else's website, take a short piece of the good stuff and then apply it to your site. 100 sites have 30 advantages you have collected the application to your site, your site will be bad? At least in an invincible position!

Say product this question, more than 85% bidders are entangled in this problem, in fact, there is no need to tangle!

Products are also following the 28 law, 80% of people doing 20% of the hot products, 80% of the people's thinking limited to 20% products. As long as you carefully, there are always products around you can get online to do, 100% have!

When I go out for a walk, I can casually find a few products. That's the truth! Must be divergent thinking to find similar products.

Novice friends are suitable for unpopular products or brand products. The unpopular product competition is small, the burning advertisement fee is also few, as long as the daily stability 2--3 single, you can earn 600-800 yuan. Brand products Such keywords flow accuracy, customers easy to deal. Now I recommend a product selection Method! Hope to help you friends! Truly help you realize your entrepreneurial dream! Looking for product ideas and methods! (Latest full version)

One: Combine your own industry experience, directly or indirectly copied to the Internet;
Two: each generation shipping platform;
Third: TV shopping, get started quickly;
Four: Fiery television programs, such as the Encyclopedia of Yunnan, health programs;
Five: Taobao to see the virtual disc, which sales better;
Six: Pharmaceutical sites to leave the phone, there will be merchants for the initiative to call you ask what products compare fire? The network is more popular;
Seven: to the health care market to see, so much, and then use the idea of bidding to butt;
Eight: portal site, online search more, look, there will be novel, others did not find;
Nine: More watching TV, TV ads, some of the latest products;
Ten: According to the breakdown of ideas! Slimming Professional Store (Taobao Pat Mall category)
11: According to the record information, push this person to do what product.
12: Quality and Technical Supervision Bureau, the report is often the comparison of fire sales;

Example: Divergent thinking operations, pheasant Turkey.

If you really tangled, I can tell you a place, there are a lot of new products, is a generation of delivery platform, may be when you hear the generation of delivery platform five words to scold me two words, * * *, is a cheat.
I can understand that I was exploited by several generations of delivery platforms. A single 400-piece list.
Refund 270 and 130 Nima. Product cost is only 20 yuan! Service Charge 100,
Change a few platform service fee is not low return single also receive service charge. Tangled！
But I said that the biggest advantage of this platform is: Product replacement fast, these days continue to more new products, you go today, tomorrow will find different products!

Speaking of this, you may scold me again two, "You ya the Fool, such a good platform I did not find?" ”

(This article by the small head Baidu 360 Sogou Taobao bidding software Test Station offers: www.yijianjingjia.com reprint please keep)