Summary: Do SEO friends should have seen about the use of gov.cn and edu.cn the two suffixes of the domain name to do the weight of the site outside the chain of the post, a lot of people who have participated in the training of SEO may also listen to the teacher said the use of these two suffixes of the domain name to do the benefits of
Do SEO friends should have seen about the use of gov.cn and edu.cn these two suffixes of the domain name to do outside the chain on the weight of the site, many of the new SEO trainees may also listen to the teacher said that the use of these two suffixes of the domain name to do the benefits of the chain, this is believed that most people are in favor of. But some people even feel that direct use of these two domain name to build a station will bring a higher weight of the site.
So, gov.cn and edu.cn have no effect on the establishment of the station?
The first thing to figure out is what these two domain names do.
gov.cn domain name is China's government agencies and other government departments of the important logo, dedicated to our government agencies and other departments.
edu.cn domain name is our country education website specialized domain name.
Because of the specificity of these two domain names, the industry generally said that gov.cn and edu.cn class domain name than other domain names, the weight of the external chain from these sites is relatively high.
Let's first analyze the weight of the gov.cn domain name
Use Baidu Advanced Search command Inurl and intitle query contains SEO this word page.
Open the first one to see.
is obviously a search engine optimization company website, write down the domain name, using webmaster tools to query.
Can see
Baidu Weight: 0
Google Pr:3
Nature: For government agencies
Name: Zhanjiang City Administration Law Enforcement Bureau
That explains some of the problems.
Some people will say, Google PR is not 3?
We analyze the problem from two aspects.
First: From the record information, its record name is Zhanjiang City management administrative law Enforcement Bureau.
Second: We look at the ranking of the domain name and included.
Included
Ranking situation
Through the above two items it is not difficult to see the problem, because it used to be the government's website domain name, so will get such a PR value.
That some friends will be suspicious, you said it is because it was before the government website to get the PR value Ah, indicating the domain name or the PR value has influence.
The point here is that it used to be the domain name used by the government's website, with the emphasis on it being the government's website, not the domain name. Why do you say that? Because the government's website does not need to do any SEO, it's all content is original and has certain authority. We all know the importance of original content, so it used to get a fairly high PR value.
The content of the website in the education belongs to the school news, the academic report, the activity, these are original content.
The weight of these sites are accumulated over a cumulative, not because of domain names.
I think, not that you get a government or educational institutions of the domain name can make the site get a good ranking, to get a good ranking or need us in the proper SEO operation, the example above can well explain this problem. Of course, if you can get a regular authority on a similar site outside the chain that should be good.