Has your target keyword been secretly transferred?

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Last night with A5 diagnosis of Huang friends chatted under their own site problems, as a webmaster, of course, should not be a novice webmaster, feel in SEO optimization still have a lot to learn. Once again, Baidu strategy updated the content of the Web page to improve the quality of the requirements, resulting in a number of sites once again hit. Today, mainly to their own amateur website said the target key words secretly transferred the problem.

What is the target keyword secretly transferred? The so-called target keyword secretly transfer, I gave it a definition: when the station other keyword search traffic is far greater than the target keyword search traffic, can be called the target keyword secretly transfer. I also call it the keyword crowding out phenomenon.

For example: My site called rookie Webmaster Home, for an amateur, the beginning of the positioning is not clear, so set a lot of target keywords. Suppose my Site target keyword is website optimization, SEO optimization skills, but the actual search = Enter my website keyword is win8 activation, Win8 key,win8 secret key, etc., resulting in daily the latter search into the flow accounted for more than 90%. At the same time, the keyword rankings of these search keywords are squeezed into the top 50, this situation, the search engine has put my site keyword to the latter decision. In this way, my site is to do webmaster class, do SEO, the result turned into a win8 activation of the site, this is the goal of the key words secretly transferred.

What is the effect of a sneak transfer of a target keyword? Certainly has the very big influence! You think, you originally do SEO optimization techniques, do site construction or site optimization, but search in the flow is to search what daily discount, hot sale of money, come in to buy things, your site is not actually search results, this is not deceptive mody? In the end, I believe that search engines will not spare you ah ...

For such a situation, I think about it, I also asked my friend A5 Diagnosis Huang Consultant gave a point of view. On the one hand, with their own site content irrelevant hot news or information, do not publish, lest these popular information natural search traffic too big cover up your site's real target keywords. On the other hand, already existing high flow of hot information, no matter how much or less, do not arbitrarily delete, otherwise it will add a large number of 404 pages, affect the user experience, if not done 404 processing, will lead to a large number of dead chain.

Aiming at the phenomenon of secretly transferring the target keyword, what kind of SEO optimization techniques to avoid or improve it? The author's opinion is simple and not simple. Simply, as long as the late enhancement of the content of the site's relevance and originality, to avoid the free release of irrelevant hot information, slowly restore and improve the target keyword ranking will change the status quo. It is not easy to do this, in itself it takes time and perseverance.

Reminder: Suggest novice webmaster from the beginning to locate a good site, to avoid the author of many future inconvenience and trouble. Often analysis often learn, like the author of the site because time is less than the original way is not desirable, if you specialize in the site, the proposal more original, promote high-quality original, enhance the site content relevance. Before a lot of excerpts, but also hope the original author Haihan ha!

The author's personal opinion is for reference only. This article by the rookie Webmaster Home original, reprint please keep the original link. Our cnzzfamily public number is welcome to communicate and progress together.

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