How to be an excellent SEO editor

Abstract: SEO is part of SEO, especially Baidu focus on the user experience today, SEO Editor as a site content planner, collect, organize, compose and organize the Internet information, the quality of the site users are sometimes directly dependent on the SEO edit article writing

SEO is part of SEO, in particular, Baidu focus on the user experience today, SEO Editor as a site content planner, collect, organize, compose and organize the Internet information, the quality of the site users sometimes directly depends on the quality of the SEO editing article writing.

SEO is different from other ordinary editors, general editors generally mainly for some events to write, pay attention to writing, modification and collation, such as newspaper editors, book editors. SEO Editor In addition to the site text content construction, but also need to have the relevant knowledge of SEO, will be SEO combined with the editor.

An excellent SEO article, not only the search engine spider recognition, but also must be recognized by users. The longer the user stays in an article, the more popular the article is, and the more it needs to be read carefully. If users often from an article click to another article, explain the relationship between the article good, the site is good, anchor text to do a good job, thereby reducing the site's bounce rate, of course, SEO Editor most basic is the article must be original good, by the major search engines included. Therefore, the article collection rate, page user stay time and the site jumped rate is a measure of SEO editing ability of the important indicators.

How to become an excellent SEO editor? The index of the ability of SEO editing work is as follows:

1, the original degree of the article

2, the article title is integrated into the keyword

3, the content of the article is the natural occurrence of other page keywords

4, the article keyword density control

5, the article is more segmented, short sentences

6. Directional anchor Text control in the article

7, whether the article is illustrated

8, whether the article has the professional, the marketing sex

9. The article collects the rate

10, page users stay time

11, the page bounce rate.

Some of the above indicators are SEO editors can control their own (the first eight), some will be the overall site of the SEO impact, so you can not only rely on a single indicator to assess the ability of SEO editors, need to consider the overall situation.

SEO editors to write both in line with the search engine, but also in line with the user's taste, as well as marketing to achieve product sales objectives of the article, this ability is not practiced overnight, need to master and learn a lot of knowledge. SEO editors In addition to familiar with SEO-related knowledge, with good writing, but also must be familiar with product characteristics, understand the industry, research user needs and psychology.

When you know who your readers are and need, you can solve and meet his problems and needs, in the article into the SEO gene, then you are an excellent SEO editor.

With Baidu's original spark program more and more high, whether the site has a large number of high-quality original articles to become the key to SEO success, the market also spawned a lot of original article service providers, then the importance of SEO editors more and more obvious.

How to become an excellent SEO editor? Start now!