How to do well the user maintenance of the website

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The user is smart, although there is no free lunch, but to attract users, first must provide them with a free cup of coffee. The site's user maintenance is to manage the relationship between the site and the user base. The value of the user is self-evident. In the Web site operation process, the site has a certain size of the user, the negotiation of the emboldened, the promotion of information will be significantly increased. But when we put aside all the external business issues, when it comes to user maintenance, we first have to think: how to provide users with more detailed Web services, how to expand from the line to the offline. Therefore, the site operation must be based on the needs of the user-oriented, regardless of the specific content of the job, you need to take into account the needs of the target group.

First, further strengthen and actively stabilize a variety of web site promotion methods, and constantly highlight and find the site to promote the bright spots, so that more users to participate in the site. Although the site with the development, may also increase the number of users, but the site's users will also be virtually lost, whether the existing or potential users need to operate with heart. Must be in order to ensure the development of normal users of the site on the basis of continuous promotion through a variety of ways to promote, to absorb a variety of users to pay attention to the site.

Second, timely address the user feedback of various issues, and actively adopt their various suggestions and suggestions. In the Web site, how many will have some active users, they will be very active in browsing and using the site after the initiative to provide various suggestions to the site, some of these suggestions will be very valuable, so as stationmaster people must pay attention to these users to ask a variety of questions and suggestions, if the individual recommendations are not adopted, It is also necessary to thank them for their suggestions and to give a friendly reply.

Third, establish and improve the Help system, the release of friendly notice announcements. For example, many sites for maintenance upgrades or because of such reasons so that the site in a certain period of time can not be used normally, this time must be published in the relevant announcements on the homepage of the site to explain, otherwise users may be due to the site can not be normal use and the stability of the site lost confidence, It is possible to think of the site as an irresponsible service provider.

These seemingly cumbersome, not worth mentioning of the work, but can tightly grasp the user's heart. KFC For example, the world's KFC has won the favor of countless users, that is because users love KFC's hamburgers and other food. While other restaurants can make a better burger, consumers often prefer not KFC's hamburger itself, but the ability to edit high standard service systems around the world, including services, cleanliness, quality and commodity values. All KFC operators, including franchise distributors, suppliers, staff and other collaborators, can effectively provide high quality value to customers.

We should also note that the site user maintenance does not have a fixed pattern, but change at any time, the above mentioned points are also some of the more important matters. Because, the user is not invariable, the development of the website also is not invariable. In the different stages of website development, its operation strategy should be different. For example, when the user developed to a certain scale, but also good at mining loyal users. In particular, the development of the Web site can be implemented management system, mainly user communication and offline activities this piece, so that loyal users and fans to manage and exchange, guide users to maintain the site, and constantly develop and expand the user community.

In today's Internet market, users can choose from thousands of goods and services, so that the seller, the operator of Internet service, must provide satisfactory product quality to the users, otherwise, the competitor will quickly occupy the market. Therefore, the operation of the website is a new philosophy. Only those websites that focus on users and provide excellent service to the target market will win the market by winning the users.

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