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A good title for an article has its important role, can cover the entire content of the article, you can attract users to browse this article, the user for an article of choice is a large part of the effect from the title. So how do we use the title to retain visitors, improve the effect of SEO? Dry transport I myself through learning, feeling can be considered through the following aspects, if there is not too perfect place, please do not spray, I self-study.
1. General title
If the site building is to do some sales site or some tutorial classes, then most of the choice in the title is the general title, such as "sell a certain brand cosmetics", "sale of second-hand goods and so on." For example, in Webmaster Network tutorial Classification "outside Free CDN CloudFlare Application Tutorial" and so on. This title is not new, but the dry feeling for such a site is very suitable, because it is the first time to tell visitors your site's main intention. such as webmaster network of these ads.
2. Digital title
The number in the title can give viewers a sense of trust, think that the reader is after a certain summary before the conclusion, peers will be listed and then the number of the author listed in one by one contrast, dry transport feeling clever use of the number will have unexpected effects, such as Webmaster network recommended articles in the right, appeared " Use SEO to make money must master 10 simple and understandable tips "," 10 have 9 are aware of the strong skills of the outgoing chain, and so on.
3. Question Title
Dry transport think that the use of this kind of title is more difficult, because people still prefer to get information directly, the question Title I think there are two uses: first, to seek help for visitors; the second is to tell the visitor a new thing. For example, in Webmaster network questions and answers are generally to the visitors to seek help, such as the right picture. The left figure shows a new way of telling the viewer.
4. Title of exaggeration
Use exaggerated words to attract visitors, enhance the browsing volume, he and the question-like title, there is a degree of need to grasp, if the grasp is not good, will be the browser reviled. Regarding this kind of title, stationmaster Net also has, for instance "the beautiful woman resigns the high salary work to open the shop, sells the CHEONGSAM annual sales 20 million", "shares these 2 years how I earned to 600,000".
No matter what the title, dry transport that everyone is in order to retain visitors, enhance the site's browsing volume, increase the number of clicks, through these goals to achieve, and ultimately enhance the Web site traffic, promote marketing purposes.