How to improve the effectiveness of search engine optimization

Abstract: Search engine Optimization development so far, the SEO industry from the popular to the current fierce competition, has become the fastest development of the internet industry, as long as often in the interconnection of friends who are most familiar with some SEO technology, the author two years ago fortunate

SEO development so far, SEO industry from the unpopular to the current fierce competition, has become one of the fastest development of the internet industry, as long as often in the interconnection of friends are mostly understand some SEO technology, the author two years ago was fortunate to contact SEO, accompanied by the SEO industry ups and downs all the way, Although not an experienced cow optimization staff, but also has a unique perspective on optimization.

Today's search engine optimization, compared to the previous two years is really difficult a lot of sites want to get better rankings and traffic, must be very good in many ways, plus Baidu nearly two years of drastic changes in the algorithm and to combat the low quality content of the site, the webmaster are in dire straits, always worried that the site will be punished carelessly; At the same time because of domestic search market competition, in order to make users more accurate search to the required content, the future search engine will strengthen the site a full range of audit efforts. Since then, SEO personnel need to master the technology will be more, the pressure is also increasing. So, in this case, how to improve the effectiveness of search engine optimization? Here, I think the site contains ideas, search engines will give very good benefits; Next I go with everyone into the idea:

Why the website should be creative

1, the Internet plagiarism seriously hinder the development of new things, resulting in a lot of people engaged in the Internet industry loss of innovation awareness.

2, the traditional enterprises into the fierce competition in the survival of the precarious, urgent need for innovation to get new life.

3, the Internet in many industries with a strong disadvantage of development, sustainable operation of difficulties.

4, the market competition makes many enterprise website difficult to obtain the good keyword rank, even if has the rank but is very unstable.

5, the site's traffic consulting transformation is poor, need to be creative to attract users to improve the current bottlenecks encountered.

In fact, the Internet has encountered more difficulties than mentioned above, on the big side, the author or from a small site to talk about creativity, when the site has a difference and scarcity, we can initially determine the site is creative, and then need to conduct a variety of site research, However, when deciding whether a website is creative, we have to explore several features of creativity:

What are the common characteristics of the so-called creativity?

1, the first creative is to meet the strong needs of customers, that is, customers must be, and then can be weak demand, when the creative can inspire the potential needs of users, in the future may become a strong demand, the idea is very successful.

2, creativity must be competitors do not have or the disadvantage of opponents, and we can do it to the extreme, then this is a very good idea, can let the site to obtain more traffic user groups.

The site has a creative time, but also to maintain the scarcity of creativity, because creativity can be replicated, when competitors find and copy your ideas, on the other hand, and do better than you, the user chose him instead of you, so we must ensure the scarcity of creativity, truly "has been imitated, never been surpassed."

Third, the creative thinking strategy of the website

First: To understand the industry's user needs, to search the dropdown box and related search and other channels to collect user needs.

Second: The survey collected the user needs, which strong demand peers are not satisfied with the user, which potential needs are important and no peers in doing, these we can consider how to make, this is the idea.

Finally: Think about how long it takes to make creative things, how often these ideas will be replicated by peers, and how we should continue to keep the scarcity of creativity.

The above only talk about the characteristics of creativity and thinking strategy, the actual idea should be how to do also need to think more to practice. The development of the Internet can not be separated from innovation, high-quality unique web site is inseparable from creativity, in order to in the fierce market competition in good development, and urged everyone to innovate together, resist plagiarism, because always believe: more thinking, more innovation, you can do!