How to make unconventional keywords bring traffic to the website

Source: Internet
Author: User

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Recently, a group of friends asked the snapshot of the site is not stable, included sometimes no, do not know its original! In the discussion we found that he used the brush flow method, so that Baidu to the site to give a warning. In fact, I know, brush flow is black hat means, then why is there seoer against the wind? The reason is that they can not bring traffic to the site through the set of keywords, so that the site became a "dead stop" for the enterprise has no marketing effect. In this regard, the author D.J. today to share an alternative flow-driven mode.

When we locate the Site keyword can not bring traffic to the site, the problem is that there is already a corresponding site to meet the needs of users, and we do not have the quality of competitors, we can only look at the user gave us away. At this time we have to do is not to analyze their own website or competitor's website, because this can only let us limit in the future of the swamp, even if you find a trace of gaps, the flow of the gap between the site marketing effect is not.

So what should be done at this point? Some friends say that you can leave a link in some "Entertainment circle" site to guide clicks. Do not deny that such a short period of time will bring a lot of traffic tide, but based on long-term optimization of the site, this is not the best policy. Because this brings the user will because the text problem does not match quickly to leave the website, will increase the website the bounce rate, to the website rank and the conversion rate speaking is definitely a big mistake.

How can give the website to bring the advantage level website traffic!? When the bottleneck can not progress forward, we will use reverse thinking mode to analyze the keyword user needs. When we can not attract users through the established keywords, we should seriously consider the core keyword user needs, to see whether the competitive industry station to meet the user's rigid needs. If not we will be based on the core words to extend, so that the core keywords into a system search area, or to use unconventional words to expand the site traffic. Here I D.J. to say the unconventional words, in general, we search the keyword or long tail words are often we think of, these words we can see as a regular vocabulary, rather than the regular word is a long phrase and appear logic slightly confusing keyword phrase combination form.

In general, when we search for short words can not meet the needs of searching, will be based on immediate demand in the short word before or after adding words to meet our current search needs. This unconventional term is usually not the subject of the seoer, because it covers more than a broad, but when users can not use short words to meet demand, such unconventional words will attract more users click, so as to bring traffic to the site.

The unconventional words like this we do not promote optimization, so how to let users find to click on the site?

This is still based on our understanding of the industry and the ability to analyze data, these unconventional words seem to be abnormal individuals, but in the thesaurus and Drop-down hot words are still a performance, but also in accordance with the regular long tail words to extend. These unconventional words do not have to be deliberately listed in the Site page, can be based on industry characteristics in the picture attribute description or the corresponding article title can be.

(reprint please indicate from: www.wangzhan.net.cn, thank you!) Cherish the fruits of other people's work, is to respect their own!

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