How to optimize the long tail keywords?

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So how do we judge which pages are worthless? Is it possible to say "user needs" as a standard of judgment? No, no; this can not be used as a standard of judgment, only as a reference value, because there are some pages belong to a certain page, such as: Contact us, about us, Company profile and some of the inevitable existence of the page is no user needs, but it must exist in the site, so can not say that the user needs as a judge of the value of the standard, it can only as a reference value. How can we tell if a page is valuable to a user, some people will say that "as an seo point of view the page will certainly help the user, but from the user point of view of the page is not helpful; At this time we will be entangled in: SEO staff think there is demand, users do not need" We should judge: whether it participates in the user search keyword ranking or whether the title exists and contains the user search keyword requirements, some of the title is the user did not search the keyword, we go to do these pages are not a valuable page, or search these words are not belong to our user groups.

We want to participate in the long tail of the ranking of the page is valuable, and those worthless pages need to be properly cleaned out; like the garbage cans in the home the more the rubbish is thrown more easily overflowing, this time need to clean out. Many people mistakenly think that cleaning up worthless pages is to delete or block the page, we do not have the value of the page to remove the entrance of the page, that is, in the home page or column pages have not found the path to the page.

Then Laive to tell us how we can do a lot of long tail keyword rankings?

Most SEO personnel think that do long tail keyword ranking is to give inside the page outside vote, this is a good idea, but we need to do the long tail is not one or two, and we do long tail keyword is a lot of words, then we are not every page need to give external votes to participate in the rankings, We spend a lot of time on the cost, and the way Wei Wei teaches everyone is to save time and the highest efficiency.

We do long tail keyword ranking is to "keyword relevance" standard to do long tail word ranking! Why? Because users will find the same word in the search for the same words the rate is quite high; So what's the next step for the user to search for? Of course, it is related to the "roller" data; parameter configuration of the roller, Carlo pull pictures, Corolla how to wait; This is the user will receive the attention of the demand! If the article title is "3721.html" >2014 year card roller picture Daquan " Then the user after reading the article will continue to pay attention to the information of the rollers, we only need the site at the bottom of the relevant articles recommended when all about the "card roller" aspects of the article to come out! Many people will say this is not to do the chain? Yes, yes; but our general internal chain recommendation system is quite confusing, The recommendation at the bottom of an article is messy; it's not what users want to focus on.

Perhaps you will not believe that this correlation within the chain recommendation is used to do long tail keyword ranking method, then the Wei he should see a most practical case prove it! Case: "Auto" everybody has heard auto this website! It is to do automotive knowledge of the website, in the country is one of the car website. But do you know auto it has a huge number of keyword rankings of the site, we take a look at auto a feature page "About Carol"

Let's take a look at their title.

From the figure we can see that their title and description is about the "roller" aspect of the information, we can search the "roller" Wei Wei can be sure auto can be ranked in the top five!

Because the content they are doing and the inner chain is about Carol, it's the end auto can intercept a lot of long tail keyword ranking is this point. Let's take a look at auto's inner chain recommendation system!

We can see clearly from the diagram that the related inner chain of auto is doing very well! We can do a search. If these long tail words are ranked, we'll search for "how much the rollers are."

The above picture is "How much is the card Lola" the inside page title! Let's take a look at the search results below.

Auto incredibly ranked in the top five position, which is enough to prove the relevance of the above mentioned chain recommendation is to do long tail keyword ranking!

Article by the Shenzhen Seo Wei Wei Original, reproduced please specify: http://www.weiweiseo.com/seojingyan/530.html