Misreading of business models finding your own qualities

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First you have to be clear about who you can collect money from and who you can't charge.

Some money can be collected, some money cannot be collected, casually collect the user's money is not clever means.

When a customer feels something is not worth it, your end is almost there.

As a quack said: Out of the mix, sooner or later is to return.

But if you don't mix well, then it's not just the cost but the capital.

Once again: When you do not have confidence in your business, do not accept the user's money!

In this article, I would like to talk about the business model of the problem. Yes, as you can imagine, it's a question of how to "steal" money from a user's pocket. How clever and flexible to steal, how to let customers willingly give, has always been the heart of entrepreneurs troubled. All users don't pay for things they don't like (no doubt), and most users don't pay for what they love--as long as they can, users are passionate about doing something for nothing, unless you give a reason to let the user pay.

We usually think that getting a so-called business model is like cooking a dish, climbing a mountain, or even making a date, and in fact, they are definitely not simple. Stir fry to master the Heat, mountain climbing to sweat, dating to two lovers, maybe you can stir fry, climbing, and dating (this is everyone's ability), but not necessarily can do well. Back to the point, can not do good things, it is not a good business model. If you don't have a good idea for a good business model, do not deliberately pry into the pockets of the user. You should calm down and think about what better way to make money than doing online advertising. I have to admit, I've never felt that online advertising is a good business model.

At this time, I think we can think about the problem before: who can you collect money from and who can not collect money from? Of course, the premise of collecting money must also be that you have a proud products and services. If you do not have a proud product and service, then, you still think about your products and services, the question of collecting money you can not think about.

In reality, we can easily make such a mistake, see other people do something, make money, we will think that we do the same thing, we also make money, so we also do not hesitate to start doing this thing. Imagine how much money can flow into our pockets when a large group of people who are dazzled are doing the same thing, with their motives and purposes, triggering a price war, homogenization, declining product quality, and customer's choice.

Don't do the same thing. Think boldly, play your childhood rich fantasy ability, you to dream of unrealistic impulse and extravagant desire, make oneself become special. Maybe there's some madness in this imagination, but this madness will lead you to success.

Throw away the so-called "business model" you see in your mind! Start exploring and let others follow you!

There are several factors to consider when creating a new business model. A good business model should have the following characteristics:

1. Simple. A word can be said clearly, one eye can see through. Too complex a business model may make money, but it will not achieve the world's top companies.

2. Can create obvious value for the user, this is the source of all other value. This sentence seems to be simple, in fact, is just a lot of entrepreneurs ignored. They can talk about a business model, but I can't tell you why I'm a user and use your product or service.

3. Self-cycling and strengthening. Google is the case, the more people use, the better the search effect, the better the search results, the use of natural more people.

4. There is a threshold for marketing rather than administrative monopolies. The threshold can be a technology, a capital, a brand and the consequent ability to collaborate strategically with other brands, or the ability to integrate and reorganize value chains. By the way, vision is not the threshold, the idea is not the threshold, at least not the threshold can be lasting.

5. In line with the global trend of development, such as wireless internet, such as global integration, such as health and environmental protection, such as genuine consumption.

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6.     conforms to the social ethics code. The business model that walks in the edge of community ethics (such as MLM, some network games and network communities, the karaoke and sauna, etc.) will never make a great enterprise.