On the consequence of "careless" relocation server

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In the development of personal "long speech", small series is very reluctant to write this article, because the small series is responsible for the optimization of the site is currently encountering the "careless" relocation of the server's various sequelae, and a simple note, that is punished. Although to this extent, but small series still feel the need to share the experience of the current phenomenon, in preparation for the relocation of the server or relocation server webmaster to provide a typical reference;

Relocation server can also cause penalty

In the optimization of the site process, many webmasters are probably aware of the site by the search engine punishment is probably a few points:

1, the website structure is chaotic, website optimization over, the density of the keyword is too large (that is, the daily word of the accumulation of keywords), the site (especially the home page) There are too many dead links, exchange some are being punished friendship links, web pages have hidden characters, a variety of improper use of jump, these are in the station optimization

2, anchor text using the same color or the same background as the minimum characters to deceive viewers, the release of a large number of garbage links, PR hijacking, link farms, and so on, these are outside the station optimization factors;

But the small part of the share is not the above factors, but because of "careless" relocation of the server caused by the consequences.

Some friends have asked small series, the replacement server will not affect the rankings? Will it be punished by the search engine? At that time, because the small series did not try, so can only general answer: generally as long as the operation properly, the site to transfer to another server, will not have any impact on the rankings. Unless you're unlucky to relocate your site to a server that's being punished. But today, the small series must add that: if you move to a poor quality, slow access, arbitrarily change the client site IP address of the server, will be punished.

What kind of server is liable to be punished?

Before drawing a conclusion, small series describes the situation first: in February 2012, Small series is responsible for the optimization of a beauty site (name and URL will not be published, so as to avoid advertising suspicion) because the former server broadband and capacity small (slow access) and need to relocate to the new server above, In February 11-12 of the two-day time to complete the relocation of the server, February 23, the server vendor in the absence of notification of the premise of the replacement of the IP address, after a large pile of small to think that is not the reason for the relocation of the server, access speed slightly increased but not obvious.

View other Web sites under the server through other webmaster tools as shown in:

Described here, we probably analyzed what kind of server is easy to be punished: 1, server access Seusee slow, 2, the server has more than one Web site, 3, arbitrarily change the IP address;

What are the penalties facing?

1, search engine first gradually do not visit, after a few days spiders do not crawl;

Small series of the site before the relocation of the server, Baidu Spider every day to keep crawling, the number of visits about 400 times, however, in the relocation of the server, the spider access date from daily into 3 days, gradually become one weeks, and finally completely do not visit. By viewing the Web log (LOGS) spider crawling dates are 10, 12, 15, 17, 22, 29. (Other dates are blank data, which means spiders do not have access to the site) .... The number of crawls is 400, 302, 200 ...

2, ranking decline;

Site corresponding keywords from the original first gradually by the opponent over, and two consecutive weeks down to Nineth, some of the key words from the original 10 down to more than 20.

3, Baidu snapshot does not update;

Baidu snapshot date equals spider crawling date, last updated for February 29.

4, included in the amount of decline (see photo)

How to prevent beforehand?

Since we all know the cause of the problem, we can take the right remedy to prevent the occurrence of punishment:

1, the selection of better quality, service satisfaction of the server provider, do not because of cheap and with some do not have the integrity of the business, such a result is often not worth the candle.

2, in conditions permitting, especially the Internet entrepreneurs, should choose a better quality server and access to faster server;

3. Before signing an agreement with the server supplier, should ask the server details, including the server on the quality of the site, the number of sites, and so on, and must be a detailed and analysis of these sites, if the site is found to be punished in the server, should try to avoid the use of the server;

4, do not need to change the IP address, do not arbitrarily modify the IP address!

What should be done to remedy the occurrence of punishment?

such as the unfortunate occurrence of the same as the small part of the situation, do not worry, you can follow the following steps to move the weight up.

1, the site released some original articles and high-quality false original articles, the article to do the anchor text as far as possible to the home page (index) as the center, do not do other channels or page anchor text;

2, a little attention to exchange links, as far as possible to choose some high-quality and related sites to do friendship links, new to adapt the spider to the IP address;

3, more than the release of the chain, the requirements of the chain and the station in the same article, more links to the homepage, so that the weights are concentrated to the homepage;

Small series believe that as long as the patience to do the above three steps, the weight will slowly improve.

The above article for small series of optimization experience sharing, the source for Dai Haodong blog, if there is inappropriate place please leave a message, or add qq:286075875 to communicate with each other, if you need to reprint please indicate the source, thank you for your cooperation!