Optimizing the Business platform of website resource construction and operating skills sharing

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Whether the master of the SEO webmaster or rookie-level SEO novice, I think we all know more or less, the resource construction in the SEO optimization of the site's influence is beyond doubt, the resources of the construction of why can the SEO optimize the site so much impact? I think it's mostly from "one center, two basic points." Point of view, a center is the user experience degree, two basic points is the station and outside the station, before the "outside the chain Construction Impact SEO optimization site Quality" has been detailed to introduce what is "a center, two basic points", where I do not too much to introduce. Outside the station optimization (that is, outside the chain construction) as an SEO optimization site, one of the two basic points, SEO is an important measure to optimize the quality of the site, and business platform as an important part of the construction of the chain of resources, I think we all have a certain understanding even some seoer have been operating, Here I would like to ask you to do a business platform for the seoer, usually you are how to operate a business platform? I think each seoer to the business platform of different understanding may be on the business platform is not the same way, Today let small make up I come to share under ordinary I is how to do SEO optimization site outside the chain construction part of the operation of the business platform, but also so that SEO novice understand the business platform operation, help you do SEO optimization site resources, improve SEO optimization site quality.

I. Resource selection.

SEO optimization site Outside the chain before the construction of resources, as SEO webmaster you need to classify different resources, select and optimize the site industry-related resources platform, why to choose the industry-related resources? On the one hand the relevant resources can make your site appear more specialized, On the other hand, from the user's experience, for example, you have an SEO optimization site is to do the filter, you go to the emotional entertainment site to publish information, you think there will be a lot of people to see it? At the same time in the choice of business platform resources also need to pay attention to the resources of the collection rate, activity and weight of the high and low, Try to think that if you are looking for resources are not included in the resources, then you published information, will be included in the probability of how much? Similarly, if you choose a platform resource that is basically nobody's concern, then you post a message that will be seen by several people? The weight of the high and low, I think I don't have to say it, you think your company's manager in front of your president said you have the weight or a regular employee of your company in front of your president said you have the weight? ? I want to be sure that the manager is more authoritative than the average employee and will be more likely to be accepted. So seoer in the choice of business platform resources, the best is from the resources of the collection rate, active degree, relevance, high weight to choose the real SEO optimization site resources.

Take one I usually operate an SEO optimization site to say it, I do this site is the filter industry, so I choose Business Platform resources will try to do a number of filter industry, high activity, included good (preferably on the day included), the weight of some platform resources.

If people do not know those resources are good, we can through the "Business-to-business inurl: Filter or inurl:+ keyword + Business platform" approach to find resources. You can also go to some competitor's site, search for keywords to find some of the sites in the front, with links to the operation, I usually find a filter of business platform resources are this way to find, ranked in front of the site in general, the weight of the site is relatively high, you can go to see how others operate, The operation of others to operate the good resources to operate, do not have me, people have my excellent.

II. registration.

Business platform Resource selection, the next need to enter the registration link, in the register before the trade platform I would like to remind you seoer, in the preparation of accounts, passwords should not be free to use a string of meaningless letters or numbers, such as asdf123, as far as possible to choose the industry-related naming methods, For example, purification equipment industry you can use Jinghuasheb such user name as a platform for the account, I think we may all know like Baidu search engine on pinyin can be translated to identify, so not only conducive to search engine retrieval, while the user's experience is also relatively good, The customer may see this user name to know is the purification equipment industry related information. Of course, some platform registration requires letters plus numbers, so you can write this form jinghuasheb1.

In the registration process will have some information as far as possible to complete, especially like the company name, contact details, address .... The completion of this information on the one hand is to improve the platform for business information, another aspect is from the user perspective, you want if you publish the information users see, this user is want to buy this product, if there is a company name, contact information, address .... This information can bring customers to our customers. Of course, this information can be completed in the back of the business platform to improve the setting.

Third, set up.

Platform Resources Registration completed, enter the business platform management interface, if you do SEO optimization site is the enterprise-type site, then you need to carry out the company's information materials, then we need to focus on the background of the management interface we can set that information? What does this information show in the foreground? What are the purposes of these settings? Or what are the effects of these settings? Just take one of my usual business platform settings, in response to these problems, to give you a description of it.

In the management interface need to improve the company information settings:

Product Classification Settings

These settings appear in the foreground as follows:

Iv. release products or news.

When releasing product information or news material, I suggest the best use of the form of illustrations, the general user experience is relatively good, the next major or talk about the issue of product information in the process of attention, in the release of product information in the process as a seoer you need to select the corresponding column, For your published products to fill in the relevant information, such as the release of an air filter product information, you need to select the filter this column of the air filter column, you need to fill out the price of the product, model, parameters and other professional introduction. We release the purpose of product information in addition to the promotion of our products, the most important purpose is to optimize the site for my SEO to increase the amount of outside the chain, talk about our SEO optimization site to increase the chain, then in our product information will be a link, the chain to our SEO optimization site, Optimize links I suggest placing the product information at the bottom, which reduces the chance of being deleted.

V. Record the address.

After the release of product information, it is recommended that you SEO webmaster best to record the product information page, such a goal is to facilitate the later optimization of SEO site resources collation and inspection.

Above mentioned in the SEO optimization website Resources Construction Business Platform operation, these are my usual operation process of some summary, hope to Seoer can help, may I introduced also exist not perfect place, also hope that we share, common progress.

Article from Shanghai SEO company http://www.teachseo.com.cn/, reproduced please indicate the source