Personal websites should be commercialized-two years of experience in the station

Source: Internet
Author: User

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first of all, we must not misunderstand this subject. The personal website must have the individuality first of course, otherwise depending on your strength is unable with those already mature, and has the abundant fund big website to contend.





has seen many failed cases, there are many around me. A rush to do a forum, a look at a few sections are similar, there is a technical category, music and film category plus an entertainment or irrigation area. The same is all these things, you think who will be in your online stay, see the most he want to see the walk away, will not come back.





good personal websites have their own ideas, personal sites rely on what to win visitors to the heart, can only rely on unique ideas and innovative content, this is just a commercial web site can not be compared, because the commercial web site to the majority of people, so the content to be more and full, which will inevitably lose the personality, This weakness will give us a personal webmaster to display the stage. For instance, take to do music website, for the big portal music site, he may be all categories, Chinese, Japan and South Korea, Europe and the United States, not a pull, "all" is its characteristics, but if you want to do a music site, there is no need and can not do, The best way is to choose a small direction that you think is more promising. Positioning your customer base, and then select limited resources, and strive to do a firm grasp of your site every user, so whether the early development of the site or the future of the advertising benefits are a great advantage.





said just in order to let everyone do not think the site's personality is not important, the following is the topic of this article.


The first thing you need to be clear is whether you are a one-man person, if not, you are with a group of like-minded friends to cooperate, then the following is worth your attention.


in the course of the development of the website, if your site is a number of personal cooperation to establish then I think you should pay attention to the following several issues (the following is a cooperative site for many people to build a website, a person single-handedly to do for personal site):





1, Technology: As a cooperative web site, the site's technical support, system maintenance, program preparation needs a clear division of labor, such a clear division of labor to achieve the maximum utilization of resources, so as to avoid the impact of the small number of the collective cohesion;





2, Team: cooperation site needs a more complete combination of personnel: Leadership + Management + Finance + technology + Design + Edit + market, each individual division of the responsibility, rather than as a personal site as a lone individual heroism;





3, Management: efficient, standardized, is a cooperative web site must be the management model, small workshop-style loose management mode will only lead to failure;





4, shares: This is often a personal site is a dead point, often because the site is big and noisy is due to the distribution of shares problem; personal website is driven by ideals and satisfaction, so there will be no conflict of interests;





5, Funds: Most of the above content, such as the resolution of copyright issues, the recruitment of a higher level of technical personnel and production staff, the promotion of the market, all need to have sufficient funds for backing.





above you can also see the drawbacks of personal website is actually not able to achieve the commercialization of operations, the solution is at the beginning of the site to give a clear positioning of the website, to achieve the commercialization of the website operation.


first, and most important is the determination of the shares, each person can be based on the amount of initial input to determine the percentage of the shares, which is conducive to additional investment when the individual amount of the division, but also conducive to profit after the allocation of profits, the dispute dissolved in the embryonic stage. May be the first to distinguish shares, a group of like-minded friends of the team formed a little hurt feelings, a bit of a hindrance to face, but long pain is not as short as pain, so that everyone in a fair and transparent mechanism of cooperation, each other should be more trust.


Second, is the division of management should be clear. At present, I am running the website is I and my friend Carrot co-founded, we have made a very clear division of labor from the outset, he worked in the company, the previous study of business, so he is mainly responsible for the financial revenue and expenditure of the site and the management of information dissemination, in the financial aspects of my basic do not ask; I'm studying electronics, Contact network programming and so on a lot of responsibility for the site's technical maintenance and development work, in their respective areas we are only mutual supervision, but do not exceed the authority of each other's affairs, so two months to cooperate fairly smoothly. It is worth mentioning that I should be the site's original founder is also the largest investors, but I will not because they have such a right to interfere with each other's affairs, after all, the system is to be followed.


Once again, a team can not be decapitated, the division of labor to be clear, but in important decision-making time also must have a decisive leader, so as to avoid endless controversy, to ensure the efficient operation of the team.





above words is only my personal opinion, I think in this network to near saturation, competition unusually intense era, want to make your website in the network foothold, not only rely on the new content, but also rely on advanced team awareness and commercialization of the operating mechanism.


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