Recalling the details of the user experience of the two-book website by purchasing "SEO Art"

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A few days ago I want to buy a book, naturally think of Jingdong and when, so try to find this book on the corresponding web site information, so and, the user experience difference is out, then I write about the two sites in the user experience differences, and incidentally also say their own views.

1 The title of the search box-categories of differentiation

No picture is not the truth, actually just saw such a phenomenon, also be concerned about it, we search in the search box "SEO art", appear a screenshot,

Jing Dong:

When:

If there is a difference between the two books in the database of two websites, I believe that the category is a key, and through our search word found that there are hints on the search, and when there is no, and most of all, Jing-dong accurate no words to determine the SEO books belong to which directory, and Dangdang's SEO directory, unexpectedly is belong to "Management" and "social science", also illustrates a point, Dangdang for data management is not professional, that is, disorder, I hope that every book to make a perfect judgment.

2 Sidebar Settings-Recommended location settings

In addition to the above points, there is a small detail, that is the sidebar of the details of the problem, now I open the "SEO art" search page, but found the following differences, such as the figure

Jing Dong:

When:

I think since it is a search for a book, I believe that the next promotion and the product of the most relevant products must be able to conversion rate, so Jingdong Mall in the next add is "search for XXX users finally purchased" module, and when the module is pure advertising nature, Imagine that the tens of thousands of products in Beijing and the east do not put other ads, is to improve the professional degree of the page, then when it, it is not the same, advertising is still needed, and Jingdong compared to this point is indeed a lot worse, but also we need to observe the place.

3 Book page-the difference in the product page

Because I want to buy an online Zac translation of the "SEO art", so look at the user experience comparison between two sites, directly open the product page, found that there are many different points, such as the figure

Jing Dong:

When:

Jing Dong:

When:

In these pictures, did see two sites of intentions, but compared with Jingdong Mall, when the user does not do well, the 1th, to judge the location of users, I believe that the relationship can be due to the IP to judge a, even if it is a wrong, users will know that your intentions; And the second in the recommended books to show that the price is so difficult? And in this piece, or optimistic about Jingdong, at least in this piece we will feel more transparent, this transparency also let me think Jingdong will be more real to consumers.

4 differences between words

One of the jingdong, inferior when, a good, here is the contrast between "relevance" and "default sort" between the words, which, the author has always felt more cordial to consumers of the word belongs to the "relevance", a small detail can be explained to the user's attention level.

This is the author of a graphic shopping experience, for this purchase book, the final is in the east of the purchase, in the experience of this piece of the consumer's heart to do some, well, graduate design webmaster, http://www.sheji119.com/, good refueling every friend is looking forward to your dynasty.