Several common mistakes in the optimization of drug website

Source: Internet
Author: User

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

At present, drug companies have also begun to optimize the site as a marketing strategy, because network sales has become a mainstream way, but drug companies generally only know how to do the site well, do a beautiful point, can open to allow visitors to see their site on the line, its lack of basic concepts of website optimization, such as site content to be original, Site can not use too much pictures and JS and so on, in order to optimize the process of making the bottom of the low error, I would like to say a few common mistakes.

First, the keyword is not analyzed and unreasonable insertion

Keyword analysis is the first step of Web site optimization work, the selection of keywords determines how the site will be optimized after the results (including site traffic and product sales performance), if the main Baidu search engine, you can borrow "Baidu index" to analyze keywords, if the main Google, can use the "Google keyword tool." In addition, the keyword should not only appear in the page title, but ignore the keyword tag and description tag, the General keyword selection of five most appropriate, describe the best to write a smooth word.

Second, a large number of pictures, Flash, JS

A lot of pictures, Falsh to beautify the site's effect, but a large number of pictures, too much of the Flash page volume is too large, affecting the speed of the page loading, if your site to do a very good look, but the viewer in a minute if not open your site, then look is useless. JS can achieve the purpose of code optimization, but too much JS will be the site overhead, so that the search engine came to your site feel nothing inside.

Third, a large number of repeated articles

Now the company's website does not have a professional website editor, the content of its website is basically copy and paste others, especially the pharmaceutical industry site, small sites generally like to go to those big site to find content, but these big site information has long been indexed by search engines, other sites have replicated more than once. The internet is a need for original place, a lot of repetitive content, search engine will be disgusted with it, and the user experience is not very good.

Four, the content page repeats massively

Search engine included in the first page is the title, the next is the keyword, description, and the General corporate Web site in the content is only to replace the content of the site, the title, keywords, description are the same, a large number of repeated pages will make the search engine think it is a duplicate page, but not included This is also some sites see snapshots go without the reasons for the increase.

V Missing External links

Website internal optimization After doing well, next is the external optimization, that is, the need for external links, external links to improve the weight of the site, so as to increase the site included to improve the ranking of keywords, can not let their own site like a drifting in the ocean in the small island, no one, to more contact with the outside world, communication, so

In fact, the site to optimize a need for patience, careful things, as long as the details do, do not miss a little gap, has been sticking to the end will be successful. Thank A5 to improve platform support, reprint please specify: Http://www.sexfu.info.

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