Share a few simple ways to improve your site's conversion rate

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The conversion rate of your site refers to the proportion of visitors to your site who are actually buying the product or registering your service. So how can you improve your conversion rate by simply using a Web site? I'll share some of my own methods today.

One: Make sure your site has a user-friendly design

A user-friendly design is essential for a site. You want users to spend time on your site happy rather than frustrated. If the user is not happy because of the complexity of your site and the chaotic navigation, then the customer will leave your site and will not leave a dime. So hire a professional web designer, and if you can, do a focus on how to make it easier for visitors to browse your site. The appearance of your site is essential to ensure that your site is designed to meet the needs of your potential customers.

Second: to the user trust and reliability

Most users will look at some aspects of your site to determine whether your business should be considered reliable. These include whether your site has a list of actual addresses and phone numbers. Using SSL certificates can also make users more comfortable. If your product or service holds any license or trademark, it is also helpful to list them on the site.

Three: Understand and cater to your audience

Depending on the information you provide on your site, your audience may be different. Make sure that all of your content is specific to their interests and that you have an insight into how you can help them.

Four: Tracking analysis website Background data analysis

For E-commerce sites, not only the users who purchased the service is important, those who leave after browsing is also important. We can use the background data of the website to see which page the visitors stay longer, which page they left, and so on, when you know the information, you can adjust on some Web pages to improve the conversion rate.

As the conversion rate of improvement there are many details we need to pay attention to, the author of the simple analysis of these four points, I hope to help. This article by Borghese http://www.shwanbang.com Edit, reprint please specify the source, thank you!