Sharing the secrets of website keyword mining

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

The rapid development of the Internet, let people shocked, the pace of site replacement also accelerated, I believe that the site operators, whether the general website or Taobao Customer shopping Guide station, after a period of time, found that the site's profits and their plans are far away, so will choose to give up or feel that their strength has problems, So I started to do it again, wasting a lot of time and energy! In fact, the problem is the site selection of keywords caused by the error, not very good research words began to operate, It must be a big difference to your goal. Today, a new station how to locate their own site keywords to share with you, as well as the process of attention to the problem!

First of all: how to determine the site's main key words: This is very important, this word will be the main source of traffic, the site is a sign, if the word is not positioned accurately, it will be difficult to make a difference, there are several criteria: first, the choice of the core words must ensure that there is traffic, there are These words do not say that you think someone is searching or there is traffic on it, let the market talk to themselves, after investigation and analysis, even if it really has the flow, you may not be able to do it, so the two have the inevitable connection, both flow, but also to ensure that it can be done. Two: Far from the illusion: I have seen many enterprises have their own company name as the core word, if not carefully think about it, feel very reasonable, I must promote the promotion of the company Ah! But the actual analysis has very big loophole, if your company does not have the popularity, does not have the brand efficiency, the customer does not know your company at all, It's impossible to find out how it came to you. Three: Avoid industry words, choose the words of high conversion rate: many people think that they do what the industry, choose what words, do mobile phones, choose the word Mobile phone, in fact, we do not really understand the needs of customers, this word to do the effect of very difficult, are the portal site guarding, You can not do the effect, and then the conversion rate of this word is very low, there is no meaning, so in the choice of words, we must avoid the industry words, and do a high conversion rate of words.

Second: The difficulty of the key words: in the choice of words, do not necessarily have to position the word on top, do not think such words have effect, it has two shortcomings, first, these words of the search volume is quite large, if you want to do it, difficult, and not necessarily have a real effect; If you want to make this word up, you have to spend a lot of time and manpower, for a small business or yourself, is an unwise choice, so. The choice of words must have search volume, but not too big, suitable for their best!

Also: do long tail Keywords: Because each customer's search habits will be different, many of us are difficult to imagine, so we choose the words must be affixed to the custom of customers, more than the customer's point of view to choose words, and more to do long tail keywords, and not only the word, it is unwise to choose, With the development of society, the long tail of the word customers more and more, and a lot of conversion rate, the key to these words to do relatively easy, so do Taobao customers do this is a good choice, in fact, the enterprise is the same, have a lot of help!

Finally: the choice of the word conversion rate is high: there are a lot of customer site traffic is good, but the transaction of a single very little, feel very puzzled, baffled, this is what we do in the optimization of the time into a misunderstanding, as long as the site traffic up, sales certainly on, in fact, we do a lot of traffic is mass flow, Instead of real site traffic, so the conversion rate will naturally be low, as a metaphor for the word mobile phone: Search The phone is a lot of people, but many are looking for information, or casual look at the customer, if you do is Lenovo mobile phone or other, such a word customer has a purpose, are generally interested in the purchase of customers to the specific time to search, that is, potential customers, the effectiveness of this is very high, the conversion rate is relatively high, so many people do not understand this aspect, said also listen not to go in, so the end of the loss or their own, if you want to promote friends in this respect, we must pay attention to!

Above is my website choice Word some summary and the actual combat experience, hoped can help more friends, hoped many exchanges: qq:610879658; This article source: http://www.100cairs.com