Shop stationmaster must master several network sale skill

Like many emerging disciplines, "network Marketing" also does not have a recognized, perfect definition. Broadly speaking, all the Internet as the main means to achieve a certain marketing goals of marketing activities, can be called Network Marketing (or online marketing), that is, network marketing throughout the enterprise to carry out the whole process of online operation, including information dissemination, information collection, to carry out http:// Www.aliyun.com/zixun/aggregation/39531.html "> Online transaction-oriented E-commerce phase, network Marketing has always been an important content."

For the understanding of network marketing, some scholars or network marketing practitioners tend to focus on the network marketing research and understanding of some different aspects: some emphasis on the network itself technology to achieve means; some focus on the promotion of web site skills; Some people equate internet marketing with online sales And some of the new E-commerce enterprises in the online sales model also into the category of network Marketing ...

On the network marketing theory and methods, the domestic has published some monographs, professional newspapers published a lot of articles, more information appeared on the Internet-related websites. A comprehensive view of the existing views has not formed a complete system. The face of a lot of information, but to people to create such a trees trees feeling. To understand the full picture of internet marketing, it is necessary for network marketing a more reasonable definition, from the "marketing" point of view, the network marketing is defined as: Network marketing is an integral part of the overall marketing strategy, is based on the Internet, with the help of Internet characteristics to achieve a certain marketing goals of a marketing tool.

Through Taobao, Pat NET and other websites such unprecedented development, we can see today's online shopping and sales of fashion and popular. At the same time we have to see the competitiveness of this. In this developed economy society, the same kind of material products competition among the most intense, how to make their products to break the siege, has become a big business to contemplate the problem. Therefore, how to improve the sale rate of online sales, how to use the network sales skills, are more and more webmaster attention. Here, I provide some small experience, but also hope to help you webmaster.

First, the promotion of publicity is essential.

We can see that almost most of the enterprises and businesses have their own site, but most of the sites are lack of construction after the promotion and publicity, and some corporate web site. If your site does not go to the promotion and publicity, so built and did not build and how much difference, in the minds of the public did not exist. In this Internet developed commodity economy Society, an enterprise website platform construction, for product sales is also very important. Believe that a lot of friends will have such a habit, such as to buy furniture, buy before you need to go online to find out whether there is this brand, and then look at the user after the feedback how and so on. If, in the Internet did not find this brand, people will wonder, you this brand online did not want me how to believe it. Imagine how important this is for sales. Can let customers in the shortest possible time to search your products are naturally their most happy, so that in the trust of customers at the same time your sales naturally much easier.

Second, search engines, keywords, rankings.

Search engine marketing is one of the most effective marketing means at present. Why do you say that? Because today's netizens, if they want to buy something, will go to search engines to search for information related to the product. As we often say, Baidu does not know. Therefore, some high-value business keywords price ultra-high, even reached dozens of yuan a click. If you want to sell what products, should first consider using search engines to sell, of course, can also use SEO or Baidu bidding rankings and so on.