Six months of operation sales nearly billion Morgan network was destroyed

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"Operation only half a year, that is to achieve monthly sales of nearly billion, the monthly profit of 4 million yuan, become the fastest growing Shenzhen E-commerce companies, and was awarded the ' 2009 China's most innovative enterprises." "This is the report of the Shenzhen Morgan Network Technology Co., Ltd., which was reported by several media in June this year, including this newspaper. However, 4 months later, this "cyber myth", which was widely expected by the industry, was shattered.

23rd morning, the reporter came to the previous interview of the Morgan Network headquarters, found its located in South Mt. Science and Technology Park Keyuan 15th, Branch Hing Biological Valley, the third floor of the office area has been deserted. Only the inspirational signs on the wall show that here was a all-powerful, remote control of the electronic commerce company.

Morgan Company's original chairman, President Liu Zelong to this reporter's sole expression of his feelings: "The company was prepared in October in Hong Kong stock Exchange shell listing, and has paid the deposit into the operating phase, a ' calamities ' let us almost a night of bankruptcy ..."

Photos taken at the end of June showed that the Morgan network was thriving.

Located at the South Mt. Science Park Keyuan 15th, the branch Hing Biological Valley's Morgan network headquarters is now deserted.

Network Geek and Morgan Miracle

Familiar with the Chinese e-commerce industry people probably no one does not know b2b.cn's creation and development, this e-commerce legend is "Network Wizards" Liu Zelong's proud. His legendary stories are still visible all over the Web: 2001, he to tens of thousands of Yuan venture, 6 years to build China in addition to Alibaba, Hui Cong outside the third largest e-commerce platform b2b.cn, become in the country has more than 10 branches, 1000 employees of the group, leading the Chinese enterprises in the first generation of e-commerce trends. 2007, Business-to-business. CN by Asia's richest man SoftBank son company acquisitions.

In August 2008, Liu Zelong a year after the dormant, creating another miracle: He invested 3 million yuan to create the Morgan network, in only one year, that is, profitability 30 million. and Liu Zelong said, according to the capital market rules, based on annual profit of 10 times times market capitalisation, by August 2009, the Morgan network market value has reached 300 million yuan, if it can be successfully listed on the main board of the Hong Kong Stock Exchange, the market value will reach 1 billion or even billions of yuan.

The rapid development of Morgan Network has been favored by a number of well-known international investment institutions, including Macquarie, SoftBank, West Beijing investment, Nomura Securities and so on. They have been to the Morgan Network for Project research and investment cooperation to negotiate, the total investment amount of tens of millions of U.S. dollars. Indeed, the reporter from Morgan network employees at that time to understand that Liu Zelong's main job is to receive the wealth of God. All the people have confidence in the company's development prospects and look forward to the listing. In an interview here in June this year, a university teacher who has defected to the Morgan Network has been looking forward to the prospect of the company's listing, with a desire for wealth and anticipation.

The development of the Morgan Network has also aroused wide media attention. At the beginning of this year, "China Financial Channel" by CCTV, "The first Chinese enterprise innovation Activity Day and the Nineth Chinese Enterprise Innovation Forum" held by several authoritative units, Shenzhen Morgan Network Technology Co., Ltd. was awarded the title of "2009 China's Most innovative enterprise", while Mr. Liu Zelong, chairman of Morgan Network, won 2009 China outstanding Innovative Entrepreneur "title.

However, it is such an operation only one year, by the industry generally optimistic and very promising enterprise but died overnight, what is the hidden secret behind it?

The "performance" on the wall of Morgan's network headquarters shows that it was once an all-powerful E-commerce company.