Standing in the way, some thoughts on the operation of Talent network

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Some time ago met a webmaster to my blog, and he chatted for a long time, feel that there are some things can be shared to everyone, especially some do talent recruitment skills.

At first he came to me for a chat just to ask if I could publish a promotional article on my blog, later through the chat I feel this webmaster is not speculation, there are a lot of clear ideas, can be said to be a more intelligent webmaster, but unfortunately the two years of operation and there is no good place, the weight is not high. Since all think of soft text promotion, why not to find some other way of publicity? The other side said that they often do bidding on Baidu, but I do not agree with him this approach, after all, looking for a job is a line under the category, too much use of the network does not necessarily receive reasonable results for his website promotion, I have my own opinions.

Use local paper media and job fairs. Release the news draft, I think everyone should be. How can I send news to some important portals or government websites? At this time, we can use the job fairs, in fact, we think that every time there are important job fairs, such as a good start, headhunting, 51 Golden Week, graduate recruitment month, and so on, the organizers or the government will be part of the invitation to the media to the scene to interview, Provide the corresponding draft, yes, they also need political performance. And we at this time can be appropriate to take advantage of the opportunity, after the end of the job fair to provide the press release, and to the local important portal site submission, two different manuscripts, one is praised, one is "hype", combined with the effect is very obvious.

Of course, continue to put some paper advertising is quite feasible. Although the network is now very developed, we read the newspaper less chance, but from the side of friends, many senior white-collar still have the habit of reading newspapers, such advertising methods can also achieve a certain publicity effect.

Based on students to do promotion and recruitment. Do promotion to find the foothold, in addition to the social staff, college graduates are also we must have a good grasp of resources. At the university entrance leaflets can be said that one of the most worry a way. Although this method is more labor-intensive, the effect is the most direct. And through the distribution of leaflets, as the operator of the recruitment site also actively through the communication with the school, for the qualification of the campus, so that some cooperative enterprises can go into the school to recruit, in the search for efficiency at the same time further in the student community to establish their own brand.

In addition, we can also be targeted at some of the more fiery application of student groups to promote, such as People's Station, micro-blog, groups and so on, so that their own web site can be in the crowd to get support.

Of course, summer and winter this job demand can not be missed, the author of their own school has met the intermediary of human resources, part-time, summer and winter vacation electronics factory, etc. are from a professional XX website found, of course, this site in the student community in the recognition of very high. This is a very good idea, we can completely expand their recruitment business, not only to do full-time work, to some spare time more public officials, students, etc. to find a small job can be balanced, certainly also can be instant welcome.

In fact, to tell the truth in some two or three-line cities, marketing and promotion is not so easy to do, because of the restrictions on the development of the Internet, we do not accept a first-tier city, so want to make some achievements on the network, it is very difficult. In that case, Wenqing the idea of whether we can find opportunities from other, more popular industries in the region. For example, your local primary is the tourism industry, you can put some ads on the bus, such as the set on the printed on their own website name and so on, so that their site can be in the flow of people more places to get a certain exposure. Or in the home page of the talent network will focus on the content of the job fairs as far as possible through the rotation of the display, so that the position of targeted films. After all, no one is not landing talent network, landing talent Network is often to find a job, so this channel is the most lethal mode of promotion so far.

There is also a way to operate the better, we can learn from, that is the letter-flying message mass function. Prior to the accumulation of certain users, let them add their own friends (the method only operators think of themselves), and then fixed every day to push some more useful information, such as job postings, recruitment skills, in random with a number of member activities and weather forecasts, so that the recipient of the message to feel your group useful, and Word-of-mouth Marketing in the two or three line of the city's influence can not be overlooked, such as a friend just received the information of the job fair, thought of a friend is looking for a job, will tell him that the effect of word-of-mouth spread out.

(article link: Old Li's official website towel gourd Water www.siguashui.org Original provides reprint, please indicate the source.) )