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There is a sentence may have heard that "unfortunate people have their own misfortune, happy people have similar happiness", put this sentence on the site, is disappointed that the site has its own shortcomings, but the success of the site have similar places. So, let's sum up what makes a successful website different from what it is, so that it attracts a wide range of users, what do they have in common?
Our analysis will find that a good site will have a few characteristics: professional, timely, convenient, innovative and humane. Below, we'll talk specifically about how to make your site more likeable.
First, the profession is the core. Any website, even any cause, want to be profitable, must be because it can provide some kind of service, so that customers recognize you, because you create value for him. So the specialty makes us do everything at the core. Taobao success, because he said online trading mode to do a professional, making "Amoy" become a synonym for lifestyle; Google's success, because he did a professional search, or even Google to make the search to do enough professional enough to give up the bidding rankings, so he can become the world's leading search engine, and even to a certain extent, as a synonym for search, because of professional, so achievements. How to do the professional, first of all, before we build our website, we should think clearly about the core functions of our website, whether we are faced with the target customers, whether they are enough, and whether this core function can make our customers pay for us, and secondly, whether the core functions of our website are accepted by the public. Or does our approach have the opportunity to develop into an acceptable way for everyone to agree and agree that you are doing the best, and this is professional. Grasp the core of the professional, then your site has the foothold of survival, it may be accepted, otherwise just a scrap.
Second, the website must have the timeliness. Here the so-called timeliness has two meaning, first of all, is that our website update is fast enough, and secondly, is our response to the user on the site is fast enough. When our website is professional enough to let users feel that I can make the site meet some of my needs, the site can be processed in time, which determines whether the user can turn the site's potential users into users. We often see some government websites or some state-owned enterprise websites, website construction is very good, look very normative, but, carefully look, the information above is a few months or even a few years ago content, then ask, such a website, you will again visit? Our update speed determines how often users will visit our site. If every time there is a new harvest, natural users will be happy to come, otherwise, may disappear in memory, after all, everyone likes to see fresh advice, like to see original articles. In addition, for users to operate on the site reaction speed, but also determines whether the user is willing to use your site, such as the same two electric business sites, one faster than the other, it naturally occupies a considerable advantage. So, to make users like and willing to use the site, our site must be time-sensitive, can quickly respond to the site's relevant information and the user's various operational needs.
Third, the convenience of the website. This is the so-called user experience, maybe everyone is not unfamiliar with the word, but really let users have a good user experience, in fact, is not a simple thing. For example, many sites will allow users to register, however, the user registration is required to fill in the information is necessary information, whether there is a violation of some of the user's privacy and in fact is not the site must understand the content. Such operations will allow users to give up their use of our site because of doubts; another example, I do not use the site link to click on the level of reasonable, users need to know a certain consultation, you need to click on the five or six layer to achieve, then the operation is reasonable, naturally it does not have the convenience of the In addition, the link should be open in the original window or open a new window, and so on, and so on some of the details determine whether the user think your site easy to use. Only our website operation is simple enough, the user will again, again use. In addition, the point to be emphasized here is that we will be important to convenience, not to sacrifice professionalism. This is especially important in some of the electrical business sites, no matter how easy it is to emphasize the security, trust content is so critical.
The website is innovative. When your site is promising, accepted and loved by your users, your competitors may be doing the same things as you do; When your users find that other sites can offer the same service, your customers may lose. Therefore, whether the website is innovative, will determine whether to win the continuous support of users and love. Internet technology is changing, when technology has been difficult to become a secret, in fact, the whole market has become a transparent space, we do things are not difficult to imitate. So, whether you can always walk in the forefront of the wave, is the industry leader, even the standard of the people, these decisions in the foreseeable future, your site is still the darling of the user's heart. Whether it is technology, or service types, or even our profit model, we must constantly innovate, and constantly let users feel pleasantly surprised. Then the user to bring us, will also be a big surprise.
The humanization of the website. The so-called humanization, is to be able to reflect the voice of the user. First of all, we have enough interaction with the user, and now almost all the sites have to provide user interaction zone, because, without interaction, the site can hardly survive. Therefore, the website will have the Exchange area, the sharing area, the game area and so on. In addition, the so-called humanization only as far as possible to meet the needs of a variety of customers, for example, although the current IE browser is the mainstream, but does not mean that all of our users must use IE browser, then whether compatible with other browsers, is whether we have to do enough human, for example, our software user interface is adjustable, To meet the needs of different preferences or not. Again, the so-called humanization is not to do what we must not like things, is not to commit outrage, for example, advertising, many sites in the establishment of the initial profit demand to prevent a large number of ads, in fact, this will only backfire, on the one hand, the flow of less your ads can not sell what high prices, on the other hand, Users not satisfied with your large number of ads will only let them leave, the so-called nausea cycle. Instead, customer satisfaction is the first element.
When your site can do enough professional, so that users are willing to use; Has the timeliness, lets the user diligently use, the use is convenient fast, lets the user be willing to use, but also has your originality, lets the user become not you not to have, moreover has the humanity, lets the person who is willing and likes to use, your website is the user heart darling. This article is by Http://www.110fangpian.com Cheat Center website Long edition, the initial publication in A5 website, if the reprint please keep the link, thank you.