Talk about your own experience in Alliance promotion

Source: Internet
Author: User

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On the internet can often see some personal webmaster write their own experience in the Alliance advertising, which is the high price of the Alliance, which alliance does not buckle the amount of anything. Such articles are mostly some of the league of the gunmen to write the soft text, once advertised and ADMIN5 cooperation a soft Wen contest, I also participated in, also won the position, got 100 yuan of bonuses and a T-shirt. I do not share what I have done today in the league advertising experience, another point, and you share how to promote the alliance.

Forum promotion, Alliance promotion, Traffic Interchange promotion, these three kind of promotion is I have done the longest time, is also the most familiar promotion. Forum promotion and traffic interchange, I have in the past a lot of articles have been mentioned. Because the Alliance promotion audience Group is relatively small, I have not written, but today still share with you. As a union staff, how to promote the alliance of products, let stationmaster put.

I was in the middle of 06 to start Contact Alliance promotion, I have not done before, can say no experience. But because they have done personal webmaster, did a lot of alliance ads, so it is clear how the webmaster think, what they want. But at first I also encountered a lot of setbacks, I was in charge of a music-type Product alliance promotion, because the price is low, click Rate, code form less, even to find a lot of webmaster friends are not willing to hang code, even if find some stationmaster reluctantly hang up, click Rate is too low, stationmaster feel not make money, hang two days to take down.

Because there were a lot of similar advertising alliances, such as the Bora League, the Mop Alliance, and so on, when one click of a music product was 2 cents, a click of the MOP league ad was 4 cents, and I analyzed that if we put our music code on the same website as the erotic advertising code of MOP, 100 people go in at least 4 people click on the ads, that is, for the webmaster generated 0.16 yuan income, and our music product Code 100 people go in up to 2 clicks, that is, for the webmaster only produced 0.04 yuan of income. The difference between the two 4 times times profit, only to make money for the webmaster, will not choose our alliance ads.

It was really hard, it was a setback, and I often complained to the leaders about all kinds of problems, later I read an article of Xingdong, "Internet entrepreneurship five core issues: can be either a success or a fatal" just let me see, if anything so good to do, I do not have to do, the company casually find someone to come in on the line. From now on the heart also has more plan, for the Music Union flow Promotion I did the following work.

One: Efforts to increase the flow of Allied products

1: Add product Code Style

To go, the music product advertising code only 10, and most of them are not the standard size of the advertising code. In order to be able to adapt to the launch of more sites, for the beginning of the product code made a big adjustment, and then added 3 times code, a total of more than 50 different sizes of code content. For their later to convince a variety of websites put code, lay the foundation.

2: Analyze code flow through data

At that time because the click rate is too low, many sites are unwilling to launch. I analyzed all the advertising code flow and click-through data analysis found that 300*150 's player code clicks relatively high, some webmaster put this code into the right to the bottom of the floating form, it is easy to be found by netizens click. This type of delivery is not cheating in the policy of the Union at that time, so I will encourage some users to use this method, so that the flow of music Federation in a short period of time has a promotion. This method does not have to be pushed again when the flow can be stabilized by other methods.

3: Track new registered potential users

Federation of newly registered users as long as in the Alexa ranked 10W site will follow the guide, they also made a member of the document for the record. Many problems with the federated system have also been identified by tracking the new user's follow-up. At that time basically 10 people registered, and finally a maximum of 5 people successfully took the code hanging on each other's website. Either you can't activate your account or activate your account, or you won't be able to log in, or you won't be able to see the authenticated email. Through artificial tracking, for those who can not log to solve problems, or to remind them to receive activation mail. To ensure that the 10W name of the large users have landed in the alliance backstage. And then guide these users to the music alliance ads, thereby increasing the number of music Federation IP.

4: Take the initiative to expand the targeted website

In order to be able to expand more suitable potential users, I then have the domestic TOP50 music sites have to find out. Each to find contact, and then another to talk about. At that time also with a number of relatively large music web site to achieve cooperation, but still because of price competitiveness and the reasons for advertising clicks, not able to cooperate long.

II: Efforts to stabilize the alliance's product flow

1: Keep in touch with the Music Federation TOP15 website

The first 4 methods are mainly to improve traffic, this method is mainly to stabilize current traffic. If you find that the TOP15 site traffic has fallen, you will always greet the other party is what happened. As much as possible to the flow back. There have been examples before, "good nets" suddenly drop a lot of traffic, and the other contact because the reason for advertising is not enough, then their QQ is female number, through Ruanmoyingpao the other side agreed to find a good advertising position to put the music league ads, so that "good network" of the flow back to recovery.

2: Find the right users from the old users

At that time our alliance a lot of products, music products are just one, each product has a different group of websites doing. In order to be responsible for the product flow can be stable forward, I have to do other products flow large sites are found out. Select some suitable for the launch of music advertising website to talk about, these nets do our other Alliance products, our alliance has a certain degree of trust. So I'm going to go talk to them again. It is relatively easy to hang on to the advertisements of our music products. I would have persuaded them to replace the other Web affiliate ads with our music league ads.

3: Excavation music Federation existing potential customers

That is, some Web site traffic is very large, but also put our music products ads, but the effect is particularly poor. I'll find all these sites. For example, the day IP display in more than 1W site, click on our ads but only a few IP or dozens of IP. I'm going to analyze why these Web sites are so big and have a low click rate. Is the reason for the style of the ad code, or the location of the other place. Then take the initiative to find each other webmaster, help them improve the click rate of ads. Increased the webmaster's revenue, the alliance also gained more traffic.

Third: to the alliance market to expand personnel recommendations

1: Take a look at the market situation across the league

2: Understand the same kind of alliance products and prices, and then see if we are too big gap, so do the adjustment

3: Learn more about the idea of webmaster, do more research, only understand how the webmaster think, just know how to push.

4: Read more about the online articles on the Alliance, enrich their knowledge. Know a lot of people in the same circle, like being in the league. Here to recommend two are all Alliance customer service QQ Group: 12006233 11159573 of the outdated net earning version there can be recommended often to see, to know a lot of webmaster ideas, and other alliance dynamics.

5: If you are the alliance or BD work as their long-term career direction, try to know some people on the Internet through a variety of relationships. Whether it is a large site BD personnel, or some well-known personal webmaster. These are a lot of resources to help the job.

6: Learn to record the backup of their own resources, my resources here, refers to some webmaster or large web site staff contact. Regardless of the contact from any channel, it is best to use the document to save, the finer the better. This is what BD personnel enjoy for life. This is also an experienced BD personnel the largest capital. The more resources accumulate, the more handy it will be to work in the future.

Four: The final feeling

From the beginning I felt unable to complete the work of the task, then I put the music union traffic increased by 4 times times. Let me know that there is nothing that must not be done well, it depends on whether you do your best to do. At that time in order to facilitate communication with stationmaster, even at work QQ sex to change into female number, now many have to deal with the webmaster, may have thought I was a woman.

I do not have a long time to do the league, but also for half a year, not a particularly rich experience, but I have always felt that the promotion of the truth is interlinked. I do the alliance in fact mainly rely on 2 points, 1 is that I have done a personal site before the network to promote the experience. 2 is to be good at data analysis some things, from which to find a shortcut. I have always felt that it is difficult to promote the alliance, now if I do, there is no confidence to do a good job. Now the Union advertisement price is generally very low, stationmaster's request is very high. I admire the friends who have been sticking to the promotion front of the alliance.

Mouchangqing (mcq0544) Stay

2008-8-1 13:30

This article first address mouchangqing Network promotion blog: http://www.muchangqing.com (reprint please keep)

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