The current situation of video-type web site optimization operation of the way

Source: Internet
Author: User

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According to the survey, at present in many webmaster, video site webmaster is also a group can not be ignored, video-type site operation mode and other reading similar sites, are traffic-type site, however, with the recent domestic pornography, the tendency to remove piracy more and more stringent, This also caused a wave of video site circles, a lot of video site webmaster quiet, had to temporarily suspend their video services, I have a lot of such examples, because even the fast sowing are faced with hundreds of billions of punishment, other webmaster How can not be shocked? Let's get down to business, How to optimize the operation of video-type website.

People who like to watch movies on the internet know that usually when they are watching movies, their speed is not good movie playback will be very card, this is the problem of bandwidth, video on the bandwidth and server requirements are relatively high, so only some of the more large-scale brand video site will provide users with quality of the visual mode, relative, In most of the webmaster, few can bully see the small web site to provide viewing services, the optimization of the video site and the image of the site optimization method, in addition to the vertical search for this site, the same can be in the web search, optimize the corresponding video category related search terms, and this volume is also very large, There are also a number of websites using large web site video to optimize the relevant keywords, through other ads to gain, these are through the web search.

and picture station optimization way, search engine often can't read the content of the picture, also can't read the content of the video, but we can see from many large movie stations to describe the video resources and quality of the benchmark: the user vote, mainly including the user's top (step), the number of comments, the number of video playback, share the number of times, The number of browsing and comprehensive scoring and so on, these are the important basis for judging video resources, which should be brought to our attention when we optimize.

When we use other people's video site platform to optimize our keywords, video title, description and other people's video title described not how much difference, the same page weight and import links will affect the ranking of video sites, and the above mentioned some votes, Browsing times and other parameters also need SEO personnel to upgrade, after all, these things can be brushed, especially for sharing, we must arouse attention, share the more, our resources to get more outside the chain, the weight of this video will be higher, and finally when we released video platform video, Labels must be carefully designed, when we attentively to observe the video site platform, we will find that these sites will be based on the video title description and the label of the video aggregation operation, and the main label, that is, the better the design of the label, the higher the matching degree, the greater the chance to get the recommendation.

Now with the further expansion of Baidu's territory, some small sites in Baidu Video search is very difficult to obtain traffic, and from the Baidu search page we can see that most of its own products or a large platform for some traffic, so for some small and medium-sized video site, as long as a good from Baidu web search to obtain traffic on it, Do not waste much energy in the Baidu video rankings and rules.

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