The development of the website must have the condition

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

The establishment of the site, the early operation is generally not difficult, the key is the late development of the website. What are the conditions for the development of the website later?

The development of any industry is inseparable from investment. Website is no exception, there is no pay will not be harvested. This investment to face the user, only to seize the user is the fundamental, Guardian simple introduction how to invest.

One: the most direct investment. First we should let the user see the benefit. A webmaster friend did it. At that time his strategy was a prize-winning essay, so that the editor of the site to create original content, and then let the public to vote. Set up awards based on popularity. And the recipients of the vote also received a corresponding reward. From this point we found a problem: the site owners use the benefits of reward to stimulate the editor's editorial activity, but also stimulate the user interaction. Users get the benefits, the site also harvested high-quality resources.

II: Indirect investment. Since there are people who are unwilling to invest directly, we can invest indirectly. In general, the site has been done for some time, a little bit of traffic. This is the time to find a business to cooperate. The key is how to coordinate business, user and website relationship, to achieve indirect investment. We know that there is a harvest to pay, we can negotiate with the merchant: in our website for free to advertise to them. However, the condition is that some of the users of this site (VIP) to their consumption can be discounted. This realizes the merchant's propaganda, the user's benefits and the website brand promotion effect.

The above two points basically is the website long common practice. Use the form of investment to establish the stability of the user relationship chain. But this is only for existing users. For the website, does not develop the new user, does not excavate the latent business opportunity still very difficult to go far.

Now a lot of webmaster friends say: The real user site is difficult to promote, the old users will be lost, new users are slow to develop. How to explore new users? I share it with the actual operation of the people.

One: the propaganda function. "This year's feast does not receive gifts, gifts only the brain Platinum", the fiery effect of advertising tells us the significance of publicity. Wine is also afraid of Deep alley, do not publicize how people will know? As to how to publicize, this is also a cliché, guarding this not one by one.

Second: The site's own capital. What aspects of the site's own capital are included? basically five elements.

1, the opening speed of the website. (no one will spend time waiting for your website to open)

2, the visual effect of the website. (Style frame, etc.)

3, the material content of the website. (To have something to look at, meet the theme of the website)

4, the user value of the website. (To enable users to achieve their own value, gain)

5, the stability of the website. (website's server space is stable, the website will develop for a long time)

Third: Interactive chain effect. New users visit our site for whatever reason. We want to think of them as the target users, and let them become our sincere users. This requires interaction. We can set up a lot of new District, add customer service, online management. To solve the new problem at any time. We can actively add their QQ, mailbox. Take the initiative to send them a letter in the station. Let the user feel our enthusiasm, satisfied with our service.

The ultimate goal of the development of the website is to absorb new users, not to let the old users lose. Then invest in the form of a deep user relationship chain. Achieving total profit is the long-term strategy.

This article is written by Guardian Longshin, A5 starting, standing a row of http://bbs.zhanyipai.com forwarding, communication, common progress.