The later maintenance of keyword optimization should follow the principle of first stabilizing and extending.

Summary: Keyword This is the SEO optimization of the focus, seoer goal is to let the keyword platoon up, resulting in flow, bring benefits. In addition to the early keyword mining and layout, optimization of the medium-term target keyword optimization and the late keyword continuous excavation, the total

Keyword This is the SEO optimization of the focus, Seoer's goal is to let the keyword row up, resulting in flow, bring benefits. In addition to the early keyword mining and layout, optimization of the medium-term target keyword optimization and the later keywords continue to dig, overall keyword this piece is a do not finish, and in the station analysis is the most common is how to improve the keyword ranking of this block, for the late maintenance of keywords rarely mentioned; In fact, post-keyword maintenance is also an important task of seoer.

A lot of seoer write programs that only involves some of the site's analysis and diagnosis, site improvement and keyword optimization strategy, there will be little later maintenance of this piece, when our keyword optimization went up, many seoer began to relax the management of the site, the most concern is not the content and the outside of the chain of construction, But the keyword ranking, see whether the keyword rankings still maintain a good ranking, when the ranking is still in, will relax vigilance, when the rankings will start again to optimize. In fact, this is a very inappropriate optimization strategy for the keyword optimization of the later maintenance of personal feel should follow the first stable after the principle of expansion, specific can be divided into the following three kinds of ideas:

1, continue their own SEO plan to ensure keyword ranking

When the keyword rankings go up, do not think that our optimization is already over, in fact, optimization is an endless process, when the keyword ranking up, we first have to think of is, how to stabilize it, let it in the industry to continue to maintain a good ranking optimization, can not be easily overtook by competitors, therefore, We in the optimization plan must involve the key words later maintenance task, specially arranges the editor and the outside chain Commissioner, continues to update the website content, the chain this piece also has to carry on synchronously, the goal is maintains the key word rank.

2, data analysis and constantly mining keywords

Critical mining is an ongoing process in the optimization process, unless the customer asked us to give him the optimization of a few key words, otherwise we should continue to find, so that their own site to produce more long tail keyword rankings, and now found a lot of friends "blind" update article, did not consider this article can bring benefits, Not for the long tail keyword to make articles, so that can not produce effective keyword rankings, the site later keyword this piece, must do a good job of data analysis this piece, mining some of the high conversion rate of keywords, so as to bring more can produce orders of keywords.

3, consolidate the rankings so that more long tail to produce rankings

The current batch of keyword optimization up, we have to stabilize its ranking, but also to find new keywords for a favorable layout, reasonable optimization, of course, from the background flow data can be seen, many keywords are some of the key words are not used, even if the user came in is not to produce benefits of the word, These words we can ignore, when we see some of the conversion rate is high and have the word, when the ranking is not good enough, we can focus on this keyword optimization, so that it ranked a better position to produce greater benefits, the key word this block in addition to their own mining optimization, can also be for the background data flow key words handsome choose some favorable words, optimize, and then gradually to consolidate it.

From three to three points we can see that keyword optimization is not to be able to relax, in fact, optimization up, a new round of tasks are about to begin, and found that the later workload is more and more, in addition to the existing ranking keyword maintenance, but also to optimize some new keywords, This is why when a Web site needs more and more people to maintain, when a website just started, perhaps a person alone, of course, with other factors, such as experience, ability, funds and so on are linked.