The operation mode of the website of Granville Guest

Source: Internet
Author: User
Keywords Wei Guest run

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Granville Guest website includes three kinds of outsourcing mode: Reward task Outsourcing mode, bidding task outsourcing mode, assign task outsourcing mode. The reward task and the bidding task are to release the task demand by the employer in the platform, then the enamelled to submit the work to the employer according to the request, is a kind of completely individuation, the custom task transaction pattern. The assigned task is to screen the employer according to the personal information and ability information provided by the subcontractor in the personal display space, such as the CV, specialty, work and customer evaluation, and give the task directly to a designated supplier.

A reward task outsourcing model

The whole model of reward outsourcing is mainly characterized by buyer's pricing, full advance payment and resource consumption. Originally by K68 website founder Kang Lu issued and take the lead in its website use, and later Pig network, the mission of the National Wei Guest network, such as domestic Granville Guest site has adopted this transaction mode.

First, the outsourcing process

The whole reward task outsourcing process is divided into two stages: ① task release phase. The employer fills in the task demand, and then the task is managed through the website, and the task is posted on the website after the website customer Service review. The domestic Wei Guest website basically adopts the open release, anyone can browse and find all the tasks on the platform. ② Task response phase. After the task is released, all the subcontractors who participate in the task are required to complete and submit the work in accordance with the task, and the employer will ultimately select the satisfactory work from all the submitted works and release the task to the winning bidder.

Second, the characteristics of the transaction

The whole model of the reward task outsourcing is the domestic Granville guest website pioneered and has been used to date the classic model, the employer-side pricing, the whole paragraph prepaid, resource waste is its main characteristics.

• Free pricing by the employer. Reward Outsourcing mode, the employer issued the task will be marked in advance the price of the task, and the entire paragraph through the platform hosting. The advantage of this provision is that the employer can fully control the task budget, but at the same time, because the buyer and seller information asymmetry will likely appear "adverse selection" results, resulting in a platform only low-quality works, in extreme cases not even transactions.

• Full advance payment. Full advance and never refund is the most controversial rule in the domestic website. Before the task is released, the employer must host the entire task amount in advance through the platform. The promise of a full prepaid and never refund will encourage and motivate more people to participate in the task, but the drawbacks of this rule are equally clear: a significant portion of the potential customers are being blocked out. As many people do not know about the network, this is not a retreat of the provisions may be a part of the actual outsourcing needs of customers to be discouraged, in addition, the applicability of large tasks is poor. For small tasks, even if the buyer is not satisfied with the work, its loss can be accepted, but for the larger amount of creative tasks, the employer has to weigh repeatedly, consider its gains and losses.

• Waste of intellectual resources. In the reward outsourcing mode, when a reward task is released, all the subcontractors involved in the task have to submit their works to the employer, then the employer decides the final bidder. This is also a reward task outsourcing model most criticized, because under this rule, in addition to the successful bidder, the rest of the participants in the task of the intelligence, time and other costs are wasted, become no social value and economic value of the sunk costs. This kind of intellectual resource wasting mode first appeared on the domestic network, the reason is that the domestic intellectual resources are very rich, and the task resources are relatively poor, oversupply makes the enamelled have to accept this very unequal trading model. This also limits the high-end access to the enamelled market, and it is difficult to attract high-end buyers on the task chain to trade on the site without quality sellers.

Second, the outsourcing mode of the bidding task

The mode of bidding task is the main outsourcing mode of overseas Granville passenger network. December 2007, the task of China's first domestic network launched a bidding task outsourcing model, in February 2009, Pig Network also launched a bidding task.

First, the trading process

First, the employer to fill out the task requirements and release tasks, interested in the submission of enamelled, the employer according to the proposed scheme to choose the most suitable for the package, the two sides further consultation work plan and signed a task contract, the contractor in accordance with the contract submitted works, the buyer to the work of the loan to the seller, the task is over, both sides evaluation.

Second, the characteristics of the transaction

There is a big difference between the outsourcing mode of the deposit bidding task and the whole reward task Outsourcing mode: The ① price determines the difference. In the bidding task, the price is decided by the package person, the package person according to the customer task demand quotes, the employer in accordance with the quotation to receive the enamelled payment; The reward task, the price by the contract decision, the buyer issued a task on the task price, in addition to the buyer's initiative to increase prices, ② tender content is different. In the bidding task, the subcontractor submits only the task plan when submitting the tender, and the receiving person needs to complete the work and submit the final task work. ③ the appropriate task type is different. The tender task is the responsibility of a designated contractor, suitable for the long cycle of development, technology, design work, a reward task by a number of people to think of ways, suitable for creative recruitment, copywriting writing type of work.

Iii. Assignment Outsourcing model

Specify the task Transaction mode is the website for each subcontractor to provide a fixed IP address of the network space as a display "window", so that they can be their personal resume, job skills, credit evaluation, previous works, such as the reflection of personal ability and credit information on the platform to display. After screening and screening according to the information, the employer assigns the task directly to a specified enamelled to complete.

First, the trading process

The employer in need of the service channel to find the appropriate package, when found the right person to fill out the task needs and send a task to the other party invitation, after receiving the invitation if agreed to accept the task, the two sides signed a task contract, the employer in accordance with the contract phased injection of the task, the Baoshen to submit the completed tasks, until the task is completed.

Second, the characteristics of the transaction

The difference between the assignment outsourcing and the bidding outsourcing mode is as follows: The key point of the ① assignment transaction is the ability of the subcontractor and the display of the credit, the package person occupies the active position, the key point of the bidding outsourcing is to release the task demand and the employer to take the active position. ② designated outsourcing is a one-to-one purchase of services; ③ designated outsourcing is a direct transaction between the buyer and the invitees, not an open tender, so only the buyer and the invited supplier are visible; ④ designated outsourcing is the direct transaction between the buyer and seller, the website generally does not participate in the task process, therefore does not need to pay the service fee to the website, the bidding outsourcing process needs the customer service personnel participation, the website platform must charge the service charge.

This article is published by Chinese thesis Center (www.zhonghualunwen.com), reprint please specify the source! Thank you!

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