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Recently, Sing (Comsenz) has organized a hot discussion on "The development prospects of local and vertical communities" jointly with several media. The event is the 2009 session of China Internet Webmaster before the annual meeting of preheating discussion, will provide more valuable points of view and topic, the participation in the discussion of the nearly hundred webmaster mainly expressed the following views:
Optimistic about the local community Outlook 2009 new Interactive elements
Most of the webmasters who attend the hot discussion activities say they have set up or are ready to build a local or vertical community. Personal stationmaster because of being weak, no more manpower, material resources and resource compete with the large-scale portal, but choose subdivide a region to build a community, not only can give play to the region superiority, also can satisfy the local inhabitant information, culture, Amusement's need, obtain the core competition that the large-scale website does not have. At present, most parts of the country already have their own local communities, and subdivided to the municipal level; According to the local webmaster who participated in the discussion, the local communities in the Yangtze River Delta, the Pearl River Delta and the coastal economically developed areas are developing in good condition.
Webmasters also believe that the 2009 community compared to 2008 has a greater change in 2009, the community added more interactive elements, mostly opened to Ucenter home to build forum space, enhance the exchange of members and interaction.
Organize offline communication activities to focus on cooperation with local businesses
The webmaster who participated in the hot discussion also shared the skills of local community operations. Weihai Community Webmaster He Quin that in the site operation should highlight the local advantages of industry characteristics, Chongqing shopping crazy webmaster Qin Yunan that should be based on regional characteristics and crowd characteristics of the community style characteristics, Nanchong life site long Sea Breeze think the local community is very suitable for organizing online and offline activities. The local webmaster who participated in the discussion generally said that the future will be more in the region to organize members online party, this will help to increase the stability of the Forum members, increase the impact of the forum.
The result of the discussion shows that advertising Alliance and local merchant advertisement constitute the main income source of local stationmaster. Yichang Life Site long life to the local webmaster suggestions, and business cooperation, he said: "From the local businesses advertising revenue to higher than the Advertising Alliance, in addition, the local community has a unique advantage in E-commerce, user precision has a certain degree of competitiveness." ”
It is reported that the "development prospects of local and vertical communities" hot discussion activities are the first issue, more annual meeting preheating discussion activities are still in progress.
Webmaster Annual Meeting Official homepage: http://event.comsenz.com/2009zz/