The personal website completes the user experience content to do the full effort

Source: Internet
Author: User
Keywords Do

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

and a webmaster friend chat, he said to me, why my site Baidu does not include the inside page, and then the site to send me a link. I saw his website keyword in the home page densely piled up, each article topic has the keyword. To this, told him that your site in the ten-word because the keyword accumulation of too dense, may be Baidu K station!

After about half an hour, the webmaster friend sent me a Web site, I opened to see, the content and just about the same, keyword layout is basically the same, he said to me, this site one hours before the Baidu snapshot, why? The same layout of the site, Baidu has adopted a different attitude to treat it? I was speechless, SEO optimization Because of their own is not too proficient, can not give him a positive answer, "perhaps Baidu has not found it!" I saw the content of his site, the title has a keyword, very short, the title is in front, open the website article, although all is original, but the word number is not too much, 200 word or so, there is no substance content, from a user's point of view, feel is not very cool, also, the website also floats the QQ dialog box ...

Problem can find a big basket, however, for this has been formed the site, if from the beginning to optimize the problem, deviate from the track, then go deeper, of course, if the site has a selling point, but also can make a fuss on the content, that is, the site to do the user experience, in the content to do the full effort, then, How to optimize the content of the site?

The first is the choice of website products, full of confidence

A successful salesman can sell the product because he has confidence in the product he sells, someone needs him! Only with this purpose can we be passionate. Site as a platform between webmaster and users, how to pass their self-confidence to each other, then through the content of their own words out, with passionate words, always better than dry narration, in the text so that users feel your enthusiasm, in the user reading process, they can be text content infected, Create a trust in order to produce the desire to buy. And only to their own products full of confidence, can be emotional content.

Title must not be missing keyword list also pay attention to eyeball benefits

In the site content update, in order to optimize the SEO and other reasons, generally have to be in the title with the keyword, "so-and-so why good!" is So-and-so price cheap? This title is attractive, but everyone pays attention to the title effect at the same time, so the title has long been used rotten, and Baidu question and answer, the title of such an early appropriation, so that the site in the use of keywords to do the title, it is best to guarantee more than 10 words, and after a title, the best Baidu, See if there is no similarity, the same title, is not to have a chronological, although do not know whether Baidu follow this law, pay more attention to details, is the key!

Write around the needs of the user

Users visit your site, not entertainment, nor recreational, they are for a specific purpose, especially the sale of products of the site, the user visited the ten to one because of your product interest, so, what they need? What do you want to get? is the product price, efficacy, user evaluation, and the advantages of similar products ... Users want to know what to write, tightly around this site content updates. Around the user to write, can not just say some empty words, cliches, in the content of the update, the more references to some numbers, the number is more convincing than the text. At the same time, also pay attention to the user's feelings, many people produce shopping behavior may be a momentary impulse, especially now the market supply oversupply, if, in a certain detail more attention, "Every day parity" shout out new Matt this kind of impress the slogan, more can attract users.

have suggestive words to guide users

As the saying goes: The basket is the basket. The user browses the content of the article to gain something. For example, the user is interested in your skin, want to contact you directly, however, they are looking for contact, but can not find the relevant information, and some stationmaster is even a QQ information does not stay, or only in the designated page left contact, which is wrong, if you open a page, there is a 1% user turnover rate, Open is a page, 1000 customers will walk away 10, if, can be in each content to leave the user how to do the hint statement, perhaps, will increase the turnover rate of 1%, the two measures, on the difference of 2%, this Yichi, which is superior to the inferior, self-evident!

Of course, in the content of the update, in addition to these, but also to ensure that the original and regular updates, especially the early site on the search engine relies on strong, but also can not be neglected. And so have a fixed user group, some people directly click on the page, although the search engine is one of the important sources of site users, but the site itself has hematopoietic function, has the ability to attract users, this is the most important! Beijing Air Conditioning Group buy: http://www.bjwdkt.com starting A5, reprint please keep the author link!

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