The similarity trap of avoiding original articles in website optimization

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Web site optimization is a dynamic change in the development of the profession, this professional group of people's common characteristics is the search engine algorithm with the evolution and development and adjust themselves to adapt. Looking back at the initial SEO, is a simple website keywords, content anchor text layout, Friendship link Exchange and site content reproduced updates and other practices, and then developed to the station later updated to emphasize false original. However, the new era of Web site SEO, accompanied by the search engine on the network content collection, reprint and the original behavior of the harsh blow, especially the new Baidu introduced the Green Luo algorithm, causing webmaster and SEO enough vigilance and attention, we have lamented that the network content resources are no longer easy to extortion.

Indeed, if the entire Internet content resources are filled with plagiarism and duplication, this not only reduces the user's access to the network information experience, but also greatly dampened all the passion for creative innovation and struggle. Here, including the original creators, their hard work to create the results of the articles are readily reproduced by other AdSense, and the reprint seems to be more without pains to obtain good content resources to enrich their site. Therefore, the current search engine optimization strategy to emphasize and encourage the webmaster to update the original content of the site, this is not only the responsibility entrusted to the webmaster, but also to the user responsible for the embodiment. However, Web content resources emphasize that originality seems easy to say and not easy to do.

Usually everyone's hobbies are fixed and limited, a webmaster if responsible for the content of a Web site update, their knowledge range will have specific areas and limitations, when we give their own web site update content, with the volume of editorial content, creating more than 10 or dozens of articles, we will find that, Our own edited article local content will be more or less similar, which caused the site to update the content of the similar, in fact, can be understood as their own in the slowly pseudo original articles from the past. With the accumulation of similar content, search engines, especially Baidu gradually realized that your content of the repetition level in the rise, will find that the site is hard to update the search engine deleted, this is the director see, why the search engine for all original content is not necessarily a record of the performance.

So as a webmaster how to effectively avoid the site optimization process of the original article similarity trap it? Hundred strong network marketing think, can start from the following several aspects:

First, to the content of the site to list just want: With the network information data, network content with the user's needs are gradually fine differentiation, enterprise site Update content coverage of the direction of more and more extensive, covering more and more keywords, which not only help users to retrieve the information needed, Also conducive to the site in search engine weight and ranking promotion. Site owners to create content before the detailed list to edit the content of the column outline, so that you can remind the webmaster what content they have edited, but also can make up for negligence and omission of some content, can effectively reduce the site in the process of duplication around some major repetition of writing.

Two, a number of different people to edit the content of the Web site: mentioned above, a person's thinking and knowledge structure is limited, when editing the content of the site with the increase in content, there will be many similarities to imagine. Can consider another person to continue to create some site content theme, after all, different people's thinking and knowledge of differences, edited out of the article will have different new ideas, not only for the search engine of the original search, but also because of the difference between editors enrich more users of the diversity of netizens.

Third, good at learning and absorption of innovation: the network on each industry will have a lot of valuable content resources, when the webmaster to collect these material resources, can not just be qiatouquwei-like simple processing to publish to their site, many times the search engine is not to record such content. We emphasize that the webmaster should spend more time, fully understand and absorb the original author's thought Essence, the other side of the classic language art fully integrated in their own thinking, if necessary, can be extracted, strengthen the memory, so that their content in the future editing in the greater creative play.

In a word, webmaster editors update the content of the site, in the emphasis on the original in advance, using a variety of strategies and techniques to avoid the renewal of the content of a lot of similar duplicate theme articles, which not only affect the search engine on the quality of your site overall evaluation, but also let the webmaster painstakingly planning updated website The so-called workers. Article by, Kangjie Dry cleaning shop to join www.kangel.net.cn editor, reprint please keep the source and link.