Three strokes to teach you how to improve search engine collection and ranking

Source: Internet
Author: User

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When the new website is online, each new webmaster is often considered no matter how to let search engines as soon as possible to include my site, and as much as possible to add content, and to the site a more forward ranking, because this and the site can be from the search engine to get the amount of traffic is closely related to, And traffic is to a certain extent to determine the revenue of the site's important basis and indicators. To do this, as a new webmaster need to consider from which aspects to achieve the inclusion and ranking of "double improvement."

As a search engine, like Baidu and Google have their own unique set of evaluation system, used to the new online site "inspection", according to its evaluation criteria for the site's relevant indicators to measure, continue to give its specific collection and ranking, and this collection and ranking in fact have a certain regularity, As long as you understand these evaluation criteria and based on their preferences to carry out the work of the station, I believe that a good collection and ranking effect is not difficult.

Some webmasters may be under the influence of some SEO publicity on the site's search engine optimization is like a "marvellous" thing, which of course there are advocates of the consideration, of course, SEO has all aspects of the content, but for the webmaster seriously to do the site, as long as mastered the core of a few points, For the site's collection and ranking will reach the "Qualcomm" effect, today with you to share this one of the most practical "three strokes" to improve the collection and ranking method.

1. Original content is the core pillar of the quality of the website, original update law is more important.

Stationmaster to We often say "content is king" This sentence must be not unfamiliar, we have a deep understanding of the importance of original content, so the original or under the conditions of the circumstances of the false original is a new station must be done, this is a quick way to obtain a search engine recognition. For a search engine, the value of a Web site can be immediately elevated by providing fresh content to determine that the content is unique and that someone needs them.

So the webmaster must be in the original content of the full effort, but in the provision of original content, we are not easy to detect a problem is: for the content of the update law for the evaluation of the search engine has more special and important significance. If you are only updating original content but the update is very irregular, regularly update time is the most likely to lead to search engine spiders out of the frequency gradually reduced, the evaluation of the site is declining, so need to pay more attention to maintain a certain frequency of updates.

2. Extensive construction of the chain to enhance the weight of the site, heavy quantity is inferior to heavier quality.

The importance of the chain to improve the weight of the site is self-evident, because it is directly related to the search engine to judge a site's quality. When the search engine evaluates the importance of a site, it will be judged by the quality and impact of the site linked to the comprehensive evaluation, it is like watching a person's strength can be seen and his friends with the strength of the same reason. However, in the construction of the chain is not to blindly biting, some webmaster that went into this misunderstanding, blindly pursue the increase in the number of chain, so often easy to get the result of the results.

In the construction of the outer chain, the first thing that needs special attention is the quality of the link. For example, the link to the selection of links to consider each other's site quality and the relevance of their own site, only the correlation and quality of the high chain of friends can bring the greatest effect, for the weight of the most important to improve. At the same time in some forums issued outside the chain, should select the high weight, included fast forum platform for the focus of the outside chain release, but also pay attention to not one day too many outside the chain, but should follow a certain amount, slowly and gradually the law, so as to maximize the effect of weight improvement.

3. The role of the chain can not be ignored, make friends at the same time to practice a good "internal strength."

In the active construction of the chain at the same time, the site within the chain to enhance the role of the site can not be ignored, good internal links for the site to improve the weight of the site to increase the collection of search engines have a very effective role. This point in the past in the search engine optimization is often not valued by everyone, webmaster often for the original and outside the chain into a lot of time and energy, in the treatment of the chain of construction is obviously insufficient investment.

The construction of an excellent inner chain can be implemented by the website program with some plug-ins, for example, "related articles", "tag aggregation", "keyword Correlation" and other program functions to achieve, the site content is connected to each other, thereby increasing the search engine spiders crawl and crawl when the content of the site to crawl the probability and number; On the other hand, you need webmaster manual, you can in the new content through the reference to the previous articles and keyword links, and other methods to increase the relationship between the articles, so as to build a rich chain of resources, the site's search engine collection and weight to improve the role of more optimization.

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