User experience times, our thinking is not too self

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Today and online a friend chatted for a while, is a good lesson, the content of the subject is very simple, that is in the SEO3.0 era, we pursue the user experience is what? may be some webmaster friends will spray me, said I have nothing to say, user experience is clearly from the user's point of view, The optimization of the site to do the best, so that users come to our website, and then enjoy our services or direct collection of sites and so on, these are our minds of the user experience, but these things are the user the most real idea?

For example, take my website, I in my friend chain deliberately added a few celebrity blog, to this hope can help some friends come to my site, but the online friend asked me directly, why to add? Baidu is good, Google is good, search good, Lou good, do you want to add? You want to come to your site friends can rely on this so-called friendship link (in fact, is one-way link) to learn some SEO knowledge, but they and your site related? As if I was a do down jacket sales site, I abruptly added a grid of electricity links, The original intention is to let everyone know more about the network marketing knowledge, but I think not, to my website customers are what people, is stationmaster more, or pure consumer more, I think fools know.

So yesterday and that friend talked so much, I am a user and the so-called user experience has a new understanding, the specific experience is as follows:

Users will always be an indefinite group, do not covet their own site can be permanently bound them, if the day your site is not what they want, they certainly will not come again, is such a simple truth, so webmaster friends in doing the site, Do not always tangle in the website button to add or some of the human function of the addition, improve the quality of the site service is so the king of Weeds.

Do not go to the user's purchase behavior, this is to impose our way of thinking on the user, will make customers feel extremely uncomfortable, as we buy a product, sales staff always ask me not fit, or to buy the same, so that we do not think of the time, thus giving up the purchase, After all, the brain fever is not the majority of the entire consumer group, more people will be more cautious, so do not covet users will be in your flicker to the results you want.

The user is also our website transformation vane, because in the author's idea, the user all accesses the path to represent the website search heat the centralism tendency, according to this part of data carries on the analysis research, we will discover the most advantageous to the website development direction is what, It is like we through Baidu Webmaster statistics can be seen to the site most of the keyword is what, and then actively optimize this part of the key words, the user's idea is actually the development direction of the whole market.

Network Marketing is effective, but for users, more is a farce, can not be embedded in the brand culture in the hearts of consumers, all propaganda can only bring users a brief memory, like Millet Why is China's most successful local mobile phone manufacturers, because it will be mobile phone enthusiasts five words deeply engraved in the hearts of users, That is, I am a mobile enthusiast, and I should buy this phone, we bring to the user is always the value of the concept of more than a brief practical.

In addition, we must understand that we will never be users, never know the user's deepest thoughts, but we can work hard to close to the site of the group, through the exchange to know their views on the development of the entire site, other types of sites I am not good to say, like a blog, By opening a message and actively interacting with the message is a good way to close the webmaster and user distance, and in this respect Lou a grid of good, their message board is like bar, full of life hundred states.

The last thing I want to say is that the success of the website is also a user, the user is defeated, we are in the user's game, to leave a path to their own, and this is clearly refers to a number of good promotion methods gradually presented to the user, rather than the full end of the swarm, although it will be in a short time to achieve results, But there will be two drawbacks, one is to make the site innovative ability is scarce, the loss of consumers, the second is to leave the imitation of the competition space, the specific people can associate with the recent Taobao guest website launched by the member registration push function.

I wrote more than 1000 words in an inattentive, is coherent, may be very simple, but I want to really realize that this webmaster is not much, because we always think of themselves as a user, you can understand the psychology of users, in fact, each person's ideas are not the same, rather than thinking about how others, How to improve the quality of the website is the kingly way. This article comes from my website http://www.yurongbrand.com/down Jacket Mall, welcome reprint, Thank you.