Abstract: Webmaster will consider how to optimize the site, often sometimes the site in the design process, the use of some of the technical methods are not reasonable, these methods will affect the spiders crawl, for such technical means, we want to how to avoid, not let the site into
Webmaster will consider how to optimize the site, often sometimes the site in the design process, the use of some of the technical methods are unreasonable, these methods will affect the spiders crawl, for such a technical means, we have to avoid, not let the site into the trap. The website design process, should try to avoid to the search engine unfriendly, enhances the website the spider crawl rate, enhances the website overall effect.
First: Avoid flash. Many image sites or product sites, need to use flash animation, the effect of animation is really can improve the user experience, users can read Flash, but for spiders is not recognized, spiders can only crawl HTML inside the code, for flash inside the text information is unable to crawl, Also cannot be rendered to the search user. If the homepage of the site is set up in the Flash animation, the spider is simply unable to continue to crawl the site other content, if for some sites are required to flash, then we can only set a link to HTML on the home page, guide spiders to other content to crawl, Otherwise the website will enter into the spider's trap inside. In recent years, spiders in the flash crawl has made a lot of progress, but there are still obstacles to flash crawl, webmasters want to more long-term operation of the website, or as far as possible use of flash.
Second: Avoid spoofing jumps. Many sites in order to seek immediate benefits, to the site with a variety of styles of jump, may be a window of the ads, may be JS jump and so on, spiders are particularly disgusted with these jumps. If your site jump is to improve the user experience, at this time can not take into account spiders crawl, if it is not the best not to take such a jump way, the search engine is not friendly to your users is not friendly. Such practices will often appear in the resource download station, or some of the rubbish of the novel site, the user clicks are the links to other sites, or deceptive download links, which will seriously affect the user experience. For the website jumps, the spider only recognizes is the website 301 jumps, uses to change the website the weight, other jumps stationmaster or must use cautiously.
Again: avoid frame structure. Technical staff in the design of the site, will be able to better manage the structure of the site, will use frame framework, although this framework is conducive to management, but like flash, spiders can only identify HTML code, the other is difficult to identify. The frame framework does not mean that the site is not available, these technologies can be used to Web sites do not want to be identified by spiders, such as some of their own site advertising links, such as some of the station group operation in the friend chain, can reduce the loss of weight of the site, because it is their own site links, others will not say you are not honest, But such a framework does not use and external friendship links, this is very dishonest, spiders crawl not to others, is also very bad, webmasters should consider to use, do not let the site into the trap.
Finally: Avoid the details of the trap. Site optimization process need to pay attention to a lot of details, these details exist in the trap is also a lot of, such as: The image of the Alt attribute, forget to add will cause spiders can not crawl; The site's dynamic URL address, with a question mark, equal sign, parameters of the dynamic link, spiders crawl is not friendly; Web site JS Jump, Many times it's used to navigate, but spiders crawl will have a certain difficulty, why not use CSS instead of the site's internal chain structure, the weight of the site, spiders crawl depth in the 3-4 layer, then these sites should be to establish a network of navigation systems; There are some ways to cheat the site, For the site of these cheating means are trapped, is a regular site to long-term operation of the site, or do not use the means of cheating, the site into the audit period, it will be difficult to come out, this is throwing, outweigh the gains.
Site design to take into account the user experience, but also to take into account the spiders crawl, have to use some of the design, that is to find a way to make up, as far as possible so that spiders can crawl to our information, as far as possible to provide spiders to the site's friendliness, improve the spider in the site's crawl times, and the number of crawls, so that site optimization will be more friendly.