It's not hard to build a Web site on the Internet. Apply for a domain name, rent a server space, find someone or design a few web pages yourself. However, to make the site really play a role, but also need to optimize its website, so that it has professional level. Just as flawless diamonds need to be carved, a website needs to be optimized so that it can stand on the web, be published, and attract users.
Want to know what factors determine a site is a "professional" site? Let's take a look at it eyes! You don't have to spend thousands of of dollars to design your site, but make sure you download it fast, have a simple navigation system, and make sure your visitors find the time spent on your site worthwhile. Also pay close attention to the content. If you have some questions about your reading, your customers will do the same.
The hottest topic on the internet today is Search engine optimization, another controversial but important part of a professional site. Recent surveys show that more than 40% of the search engine traffic comes from Yahoo, writing "title" and "description", which is even more important today. First of all, from the "Head" on the start of competition, to choose more than your domain name keywords. It is advantageous to do these preparations before submitting the site to a search engine, which you may have overlooked. "title" not more than 5 words, and to include the most important keywords, as far as possible to limit the "description" within 25 words. Keep in mind that Yahoo will not look at your META tags like other search engines, title and description. If you are submitting to Yahoo for the first time, remember to submit it to Google, which is Yahoo's partner. Google forms the "description" of the site by looking for the first bold word. Each site administrator should analyze the number of keywords, the most important keywords should be the 5%--8% of all the keywords, if your percentage is too high, the search engine will think your site is "spam", then it in any search directory ranking will not enter the 100-digit. In search engines, keywords and related optimizations can make a site from obscurity into a high-profile overnight. Do it right now, I'll see you in front of the search engine. Of course, most search engines are no longer using robotic hands to search for Web pages, but these subtle, yet again-and-again jobs suggest that you take into account when building websites. Notice the title column on the top of the browser? A lot of mind-remembering network management starts from here, instead of letting customers open your website to see a untitled document!
is your Web page easy to read??
You have your own online business site, rich in content to provide many people need products or services, even through successful marketing, have a certain amount of traffic, it looks good. But sometimes it's frustrating, no sales, no orders, not even inquiries. What's the reason?
There may be many reasons why the picture in the site is too large, the site is flooded with Java programs or dynamic effects, causing the page to download too slowly and the visitor can not bear to sneak away. Besides, what's the reason?
Web page readability! It takes time and patience to make your visitors believe in you and understand your online business. This is not a few words on the page can solve the problem. You want your visitors to spend more time in the site, fully understand your marketing words, the more you understand the better. The question is, is your Web page easy to read? Many sites overlook this.
Product Competition, service competition, site competition, content competition, but never forget the readability of their own pages.
We list common factors that affect the readability of a Web page.
(1), carefully consider the background pattern: not many people like to read the text in the background pattern, if you want to use, as far as possible the color is very light and soft, not strong eye for the bottom line, rejecting the dazzling background pattern.
(2) Use color carefully: especially in the content of the text, or conservative for good, white bottom black words. This is the common habit of ordinary people. The color of the article title and so on should be restrained, use less as well. It's like the way people look at women's makeup and makeup.
(3) Avoid full screen: Notice that there is an open space on the edge of the page. This is true of traditional print, and good advertising. At the same time, the article avoids large paragraphs, as much as possible to cut into small paragraphs.
(4) If you have an English page, avoid using uppercase characters, and if you want to emphasize it, use bold.
Web site optimization is a difficult process, but in order to keep your position in the market, it is essential to work, in the now such a "rapid" society, patience and firmness such simple virtues have rarely been advocated. Run your site, take some time to express your ideas, if you do one thing and share it with your users, you do it not for anything else, simply because you are interested, and your users will appreciate your efforts, which is the first step to making your visitors your audience.
Keep working hard, just like running a long career, then you can sleep peacefully at night without worrying about your site disappearing
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