Website SEO basic SEO build Station essentials

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Because the search engine algorithm changes quickly, research its change trend is not easy, and then the SEO site technology will change with the search engine algorithm changes, in addition to some SEO site technology related to company secrets, so here only mentioned the basic SEO site points.

The following is the basic standard of SEO station:

First, the URL of the site's main page needs to be static.

A dynamic URL with at least one "?". Although the search engine on the dynamic URL has been very good, but after all, not as good as static URLs, dynamic URL of the search frequency and the PR value of the transmission and static URL are very different, so the new Easy search SEO site system generated Web pages are static URLs.

Second, the website related article function is powerful.

Related article function refers to the system automatically listed in a Web page and the theme of this page is related to a number of page links, is intended to facilitate visitors to see the relevant articles, but the new Search SEO Optimization Center found that this for SEO has special significance. Related article function through two mechanisms to increase the theme of a Web page focus, so as to enhance the topic of this page of the keyword ranking. First, because the relevant article title often contains the key words on this page, added the keyword density of this page, and search engine on a Web page link words in the words of a separate calculation and more attention. Second, the search engine will determine whether a page of all pointed out the topic of the page is related to the page, if the correlation is high, it will enhance the page for the topic of the keyword ranking.

Third, it is convenient to generate site maps.

Site map is very important to SEO, even if not consider SEO, site map can greatly increase the user friendliness of the site, with SEO optimized site map, more user-friendly browsing and search spiders crawl.

Four, the whole station adopts Div development. div Build Station to SEO what benefit?

1. The use of this structure after the basic HTML page only text or picture information, and style is placed in the CSS, so that search crawler will not tube CSS, as long as the contents of the crawl HTML can be, so greatly improve the efficiency of the crawler. Because reptiles can crawl efficiently, reptiles will crawl more frequently.

2. The use of this structure tends to be more focused, more dense and more relevant.

3.DIV+CSS is relatively concise compared to table, and there is basically no "table nesting" problem that has been said on the web.

4. On the other hand, the site does not just for the pursuit of inclusion, ranking, rapid response speed is to improve the user experience degree of the basis, which for the entire search engine optimization and user experience are very favorable.

There are many standards for SEO site, such as the title of the page, keywords, description How to include keywords, the site inside the chain, etc., but the above four is attributes, if you do not do the site of the company to do any of the above four items, Description of the beginning of the site optimization is not to maximize the basis of the proposal to choose a development force and Web site optimization power companies.