Abstract: What SEO what, heard a lot of friends are complaining that why I try to do rankings, do rankings, think that there is a ranking, everything will have, but forgot, traffic is sometimes not the key to do with their own ranking closely related to the
What SEO, heard a lot of friends are complaining that why I try to do rankings, do rankings, think that there are rankings, everything will have, but forgot, traffic is sometimes not and their main key to do the ranking closely related to, so, we saw a lot of people have done the ranking up, But found that these words can not bring you enough traffic, so ask SEO what, is not to do rankings, what we have done before are biased? Many people think it is the question of keyword selection, so, with a higher competitiveness of the shot, but found that the ranking up, traffic has, but, Go not to make money, so more people think SEO is what?
SEO Common work is what, many times, we still linger in the content ah, outside the chain, anchor text, Web site exposure, and so on, when we take these as our most common work, when we will these as SEO all the time, but appeared above the first situation, we are wandering, We are thinking, the first interview SEO post, the director and I said, SEO is hair outside the chain, so many a lot of work outside the chain, but found that when the chain brought the ranking increase, the flow is not up, so will doubt themselves, why the usual work does not get the results we want. So the SEO slowly from the outside of the chain to think of the other, there is content, there is a structure, but these are not enough, because when these do perfect, other factors come again, what is SEO, how to be strong skills how to go?
SEO goals and skills, are for a site for the purpose of the emergence of, in fact, a lot of site structure to do very well, just do a good job in the internal SEO is enough, the following, from the purpose of SEO, to SEO where to bring their own some small thinking it
Company website, with different target values:
If you do SEO for an enterprise website, do rankings, the purpose of this site is to their own keyword sales, so the ranking is an element, because many people through Baidu to find such products, that is, we call the target customers, for these sites, then do the ranking is very necessary, And if the ranking here, I believe that many network companies are subordinate to the main significance, is the goal of growth, their task is only to bring the site to the business of some key words flow (only ranked, but others do not deal).
Perhaps, you will say, SEO is here to be stopped abruptly? Most of the time is, in fact, not, if you really think about a site, a few keyword rankings can be sent away? Most of the time, if you can not really integrate into the industry, it is impossible to bring a good deal, How do you feel, like the corporate affiliate site in the industry website? In fact, our ultimate goal is to deal with, in order to promote the company's turnover, the meaning of these sites is to bring more inquiries and telephone inquiries, as well as orders, this is the meaning of traditional corporate web sites, rather than traffic extraordinary significance , if you need a very wide flow, a variety of flow machines can absolutely make you feel full of satisfaction, and what is the significance of these? So how to find the appropriate order in the SEO relationship?
SEO here is involved in this industry information, personally feel that the site with a strong content structure, quality of content to improve, such as brand, reliability, and so on, and these are the most important factors that make them trust, there are problems, solve problems, good products, should use good examples to prove, Instead of saying it, here's SEO is involved in the overall content of the Web site reliability, credibility, these are also part of the SEO way to play one of the techniques.
II personal website, the embodiment of personal value and publicity
The personal website here is mainly blog, blog here, including SEO blog, ps blog, design blog, Internet blog, everyone to open a blog is to promote their own a certain aspect, but many many bloggers have not persisted with time, so many people break in, many sites are not really out, so, First step, if you want to do a website, then please stick to it, time is money, the longer, the value will be higher, the value of personal website embodiment and publicity, nothing but the following types.
For example, I am a PS blog, the value of this blog may not be the flow, but there will be some of their own value, such as the site has a lot of their own design of original pictures, there are a lot of their own PS skills publicity, which contains their own excellent works, Many designers have their own personal blog to promote their own pictures, in particular, Taobao excellent designers, will work on the Internet, on the one hand, to improve their ID publicity and visibility, on the other hand, is to allow more people to trust themselves, so in the site of the SEO, the flow of more, but the jump rate is high, What is the use of these flows?
A lot of the site content itself well, SEO is a way out, ranking is not kingly (because I can through other channels to direct customers to investigate themselves), traffic is not kingly (because I as long as accurate and effective traffic), this is the true meaning of SEO publicity, sometimes their own blog little do, You can make your brand to a certain extent of the extension, why not? Professional people, do not promote, naturally there will be more people because of the difference in content, to help you publicize, this is the meaning of SEO.
Third, commercial website, profit-oriented
Here, I still want to talk about the website of the Business-to-consumer, many of the Web site, itself has done a lot of publicity, and then a variety of promotions, but these promotions, and SEO-related, outside the chain of construction as if there is really not much, the most is the soft propaganda, business cooperation, and then group purchase cooperation, activities, cooperation, and so on form, These have been to some extent the members have been exposed to the site, improve visibility. What is the difference between these popularity and sales? I feel that although some Web site development is not good, but the work done in the early period is worth our study.
For example, the first carved nets that are bought by every guest, small fresh, at the beginning of the site, the site to do the costumes, the quality is very good, but with the development of the site, the cost of improvement, unsustainable, but found that these slowly deviated from their original involved in the direction, and then the content does not give the force, So many of the website because of traffic costs, and constantly compressed their own living space, more vertical site was eliminated, and then there is no then, if you are doing these vertical site SEO, in good structure, the content is good, how should you choose?
said, I want to buy outside the chain, I want to do rankings, but a site has thousands of pages, how you want to assign, as you want to buy outside the chain to the home page, the more you buy, perhaps the more Baidu response, but the rest do not know how to do, personally think this time the SEO should be converted under their own direction, should think about the brand and prospects, The replacement of marketing ideas, in the promotion of various marketing, to improve their own range of ideas can speak brand really improve out, soft text promotion is also a good direction, cooperation is a kind of aspect, SEO is only a means, if you will use these tools in collaboration with Third-party websites, this will have more room for improvement, In today's open platform, the days of the cat, when, Jingdong, and so on the large electric dealers, is a way out, more SEO is one of the aspects of evolution.