What problems should be paid attention to in doing well user experience?

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Search Engine 2.0 era is about to pass, now is the Search Engine 3.0 era, search engine will be intelligent development, the new search engine era, will cause a number of Internet industry changes. The future search engine is the user's identity to visit each site, search engine is the user, and search engines will become more and more humane. So, the next mention of the user experience, search engine 3.0 will be the user experience as the first factor in ranking. So many webmasters are talking about the user experience, so exactly what is the user experience of the site?

Baidu Encyclopedia Introduction: User Experience (users experience, called UE) is a purely subjective in the user's use of products in the process of building up feelings. But for a well-defined user group, the generality of its user experience can be realized through good design experiments. The straightforward thing to say is the way users feel about visiting your site. What does the site's user experience contain?

1. The speed of the website's visit. Open a Web site, if the light is open it will take more than 5s of time, as a new user, the site can not open, certainly the first time to turn off, change a website, and this may cause a loss of a customer. Web site is too slow to access, so even if the site does a good job, all the keywords of all the Web site first (of course, if the site is often not open, keyword is not possible in front of), the user opened the site is closed, jump rate is almost absolute, and the speed of the site's access directly affect the ranking of the site It can be said that the speed of the site is the key to the site.

2. The hue of the website. The overall color of the site will be the first time to create a visual impact on others, if a website overall tone makes people feel bored, then as a visitor, will certainly be the first time to turn off. If it is a general business-oriented website, the best color is blue or white, it is best not to use too dazzling colors. A5 background color is white, webmaster's home is light blue, Baidu is also white, including Taobao is also white, webmaster can get some inspiration from it?

3. The overall framework of the website. Include clear navigation bar, contact details, address, and other information to be expressed. If a site's navigation is not clear, users visit the site, half a day can not find a clear navigation, it is obvious that the site on the comparison failed. Site navigation is divided into top information, head navigation, tail navigation and so on. The information in various places should be concise and clear, do not nag a big push, others will be tired of watching, like Baidu, simple and clear, the user can know.

4. Website content. Site content is more "virtual", the so-called site content is for users useful information, such as A5 above are webmaster class advice, if the above put some what medical, Taobao this messy information will obviously cause harm to users. In short, the content of the site must be effective for users, not specifically for search engines, not to irrelevant, content is not related to the site, so it looks more cluttered. At the same time, as A5 this authoritative website, the messy article put more, will cause the user to the website trust degree to be reduced, thinks it does not have the authority.

5. The information of the website is better comprehensive, can search content at the same time. Considering that all users visit the site for different purposes, it is necessary for different users have different strategies, not too alone, so that the entire site will appear very rigid, and the user's stickiness will not be very large. The best place to search is to find the information the user needs by searching.

User experience to achieve the ultimate, is the webmaster itself is the user, with the user's point of view to build the station, this will greatly increase the loyalty of users, will not open the site will be turned off. If you really can't imagine how to do the user experience, think of yourself as a user, what do you need? This is a step-by-step change. Then finally, your site will be a better site. The above content is organized by Kunshan Jiali Freight Forwarding Co., Ltd., http://www.js-huoyun.com/, welcome the exchange of advice.