What the stationmaster needs most is not the construction station tool but the rationality

Source: Internet
Author: User

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Every year there is a craze on the Internet. Web2.0 craze passed, leaving a lot of forum-oriented sites. Video boom again, first 56, Tudou, Youku, Ku6 and six rooms, then pocle appear, and then Supev also appeared. But what did Web2.0 bring? Excellent discuz free of charge to all the webmaster use, and to bring what? All the people are webmaster, the site is the forum situation. Baidu powered by Discuz, there are 100 million related pages (Baidu can only show the highest 100 million). In the first 10 pages, it is true that many medium-sized, large stations. Admittedly, in large sites using other programs to build the forum, Discuz should account for the largest proportion. But then go down, to the 11th page, 12 pages, still can find how many days to post hundreds, ranked top 100,000 of the site? How much is the proportion? I don't think I need to tell you, onlookers, you should know the answer.

Just as Facebook and MySpace are doing well, 51.com is an excellent time, the most typical Web2.0 form of the forum should be the hottest period, and every forum should be hot. How is it different from imagination? I think, a good site must have enough good content, and the content of the creative ability, editing is always inferior to users, after all, the number of users than the editor more (effective creativity is not discussed). Create content by the user, edit Select Guide, use content to attract new users, retain new users with the essence, use the Exchange to transform new user as content creator, is the best website model, is also the ideal state of Web2.0, this model itself does not have any mistake. But the question is whether Web2.0 is a constant success, or how many sites can afford to play Web2.0.

The most important thing about the new website is to attract the user's content and stimulate the visitor into the user's content. Don't expect users to be able to help you create these things, all people are willing to be spectators rather than creators-unless he loves, recognized your site, and to allow viewers to recognize your site is the need for your site has enough, enough good content, to meet the needs of the audience, on this basis, It is possible to turn spectators into creators through guidance.

In the absence of effective content, without effective guidance, only a forum model, it is difficult to make viewers become creators. Like the end of the earth, such as mop such domestic success of the forum. They did not look gorgeous.  But they all have good editors. They don't have fancy features, but they all have high bonding degrees. I think it is because their editors have guided the creation and refined the content. Visitors are more than likely to consider participating in the discussion. At the same time, after I and some relatively large webmaster contact, but also found an interesting phenomenon: when a site has a CMS and other channels such as the Forum, the CMS is the largest flow, and the forum traffic is not directly proportional to the CMS, the number of posts is surprisingly small.

This kind of website is like anime such content provides the website, the webmaster is very smart to understand their own site classification and development path, the use of CMS, more convenient and more effective to show the content of the site's resources, do a good job seo, easy to win a lot of traffic, they then consider how to convert traffic into users, into communication, Create content.

And from the site to accumulate a lot of traffic in the process, they only need a webmaster and very few editors. Compared to directly from the forum, cost a lot of people, a lot of energy to guide visitors to post, replies, and even their own version chat, to the end there is no flow, there is no user communication. This kind of rational station way of effect can be seen. I think, do the station should first calm down to clear what they need most, understand the advantages of their site, how to develop. Instead of spending time searching for programs.

Program is dead, people are alive, in the same procedure, the site content is more important. Demand-driven capabilities, not "feature-driven requirements." When you want to do a local information publishing site, using Supesite is significantly more effective than using Disucz. When you want to do a picture sharing site, using the forum mode is certainly not as good as using a CMS.

Discuz is the best forum program, but not all of the website's Snake balm. In addition, as a third party and discuz enthusiasts so long, I also found that: many webmasters are only concerned about what the new version of what has been enhanced, only focus on what new style, new plug-ins, and do not pay attention to these new features, new Plug-ins, how the new style in their own site to be effectively used. It's good to be powerful, but this should not be the webmaster concerns, the webmaster should be concerned about their site is now the most needed, is the promotion, is the guide, the lack of good editing to create and organize content, or really lack of what function?—— forget and who chat also talked about this problem.

Some webmasters are only concerned about these problems because they are confused, and in confusion and lazy to explore, lax management. And functional innovation is the developer of the things, is a third party things, they do not need to expend effort. So the energy is no longer spent thinking about the operation of the site, but in the new function of the. After all, people always want others to do more for themselves. But, to do the station is always your own business. No one can help. Without figuring out your needs and patterns and driving your own needs with functionality, the Web site development is dangerous. The only result of biting and greed is that nothing can be done.

As if there was a video station system recently, regardless of the competition in the video site, regardless of the final video ownership problem, regardless of whether the video site is for their own website or do free labor (video such a high cost of storage, transmission, how will be free to provide). Just one question to consider: whether or not my site needs such a video channel, I still have the energy to do a video channel. Think about the cost and the harvest, and then consider using it. However, I see is a lot of suggestions to enhance the function, not to pocle or Supev made 56, potatoes are willing to webmaster.

Pulled away. Look back and see the difficulty of Web2.0 construction. Look at a few big portal sites, look at the once hao123. Which one started out in the Web2.0 mode? Which one is not gradually enhanced? Is it because they are too ignorant to be smarter than our webmaster? I don't know the benefits of Web2.0. I think it is not so, not do not want to do Web2.0, but Web2.0 difficult to do, to see the Forum and News page traffic comparison (Sohu in Alexa, news flow accounted for 15%, and the forum traffic accounted for 1%; even mop this kind of website that relies on Web2.0, the hodgepodge also only accounts for 35%, The rest are covered by news, show and music, and see how the news is commented and how the forum will be discussed.

Just as with "production relations must adapt to the level of productivity", for a website, a pattern, some functions must meet the current development needs of the site. Web2.0 is almost the best web model, but it's not the right one to start with. It would be impossible to make the current American capitalism a business-undeveloped China. It is difficult to apply the Web2.0 model directly because it is not adaptable, unless your site is Web2.0 at the outset and has an absolutely good pattern to attract and retain users.

Although the model is good, but can not be applied is the most critical problem. Rational thinking becomes very important in the case of the Internet, where there are not too many rules. In particular, the webmaster, is to lead their own users to create value on the Internet, can not peremptorily forward blindly, celebrities a point where to play. The webmaster is the entrepreneur, the entrepreneur needs to think independently.

Thank you for your careful reading of this article, I hope my humble help you.

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