15 Human desires and game design

Design

At the beginning of the game, we tend to think of such a problem in the early stages of the design, what kind of game do I have? What kind of fun can this game bring to the player? It seems that a lot of people are confused at this time. Hope this article can be helpful to everyone ~ at the same time not to the place also please point out ~ hope to be able to communicate with everyone a lot

[This article by the baby of the original groan, reproduced please keep the integrity of the article, thank you for your cooperation]

A study by Ohio University in the United States shows that all human behavior is controlled by 15 basic desires and values.

The researchers also conducted a more in-depth analysis, and they found that different people's requirements for these 15 basic desires are not the same. Sexually speaking, sex is almost everyone's pleasure, but for each person's driving force is not consistent, some people end up indulging in it, and some people in this area invested very little. Other desires are the same, some people chasing success, some people weak fame and fortune, some people attach importance to family, and some people are "workaholic".

And for our game designers, we are faced with a variety of people, the game needs to accommodate these different personalities and the pursuit of the people, need to give them enough space to live, more importantly, as far as possible to meet their various desires. It can be said that no matter what kind of game products, as long as we provide the pleasure to satisfy the majority of these 15 desires, or to give full emphasis to one or more of these desires, it is enough to attract a large number of players, but also to note that some of these 15 desires refer to the exclusion of some kind of thing or feeling, Therefore, in the game design process should try to avoid such undesirable factors to join.

Here is my personal understanding of the 15 desires and game planning relationships. If there are deficiencies and errors in the place of Wan Wang Haihan

1, Curiosity: There are all kinds of unknown things in the game, need the player to explore themselves, obviously, they also like to do so, because of the drive of curiosity, so appropriate to hide some areas or functions is actually sensible.

2, Food: Unfortunately, there is no bread to produce the game platform to appear, so the game is still temporarily unable to provide such services. But we can imagine that two players playing live football, they agreed to lose a party will please eat spicy chicken leg fort, so win that side can get food satisfaction, hehe ~

3, a sense of honor ﹙ moral ﹚: A user's demand for a fair environment and the full affirmation and support of game designers for players who gain by the right means, and the main reason we punish those who take advantage of illegitimate means. Now some individual peers in order to attract players deliberately design some bugs or hanging machine functions, seemingly the enthusiasm of the players a lot, but the harm is more people's interests. The result must be doom.

4, the fear of social exclusion: there are many reasons for social exclusion, such as all kinds of unprepared for the behavior of social affirmation, the beginning of this is "weak", so let users quickly out of the ranks of rookie is sensible. In addition, the inability to communicate effectively with other people can also result in a feeling of social exclusion, so it is wise to encourage a lot of communication between players.

To say a digression, in fact, the game itself can be to a certain extent, to reduce the feeling of loneliness, but this practice I do not advocate, the game is only a small part of life, advise addicted to the game of people, health games, healthy life can experience the fun of living, now is the time of spring flowers, Nothing more to bask in the sun, hum a ditty, look at the beauty of anything, wholesome and healthy.

5, Sex: Human is the most primitive is also the most intense desire, this is all kinds of adult games hot reason, needless to say.

6, Sports: Fat people may not realize the desire for sports is actually born, it is regrettable that most of the game platform does not need players to do strenuous exercise, which also fully embodies their limitations, but sports games is always an integral part of the electronic game industry. In addition, perhaps the movement of the fingers can also play a part of the effect of weight loss, hehe.

7, Order: Disorder may bring some benefits to some people, such as the use of plug-in, public areas with a vest curse and so on, these people may not realize that people's desire for order is actually innate, and this is very unfair to most people, while a large number of users complain about the bad game environment, Imbalances in the economic system also have serious negative effects, so we need to build an orderly game environment as much as possible. In addition, contrary to the reality of logic will make users have a disorderly feeling, so as much as possible to increase the "real sense" is actually to reduce the user's sense of disorder.

8, Independence: a desire for a presumption, not to admit that there are times when we really need to limit some of the players ' behavior, such as the boundaries of physical maps or the more common need to play games according to plot development and level design, and so on, these limitations are really necessary, but if you have the conditions to improve the game's "Freedom" I think you have to play a more popular game, no one likes to be tied. It's tempting to let players play games in their own way.

9, Revenge: A person defeated another person, the latter is driven by the desire for revenge to constantly strengthen their final victory over the former, and the former will go to the path of a avenger, the benefits of the game does not need to say more, so to find ways to better use this point.
10, social interaction: Pour out the anguish, share happiness, this is the human instinct, so that the effective exchange between players, to a certain extent, can improve the adhesion of a network game.

11, family: A warm home, a can rely on the harbor, human beings are gregarious animals, a lot of games allow players to marry, but there are too many disputes about virtual marriage, I do not want to talk about this matter, I would like to say that this is also a way to improve the degree of game adhesion.

12, Social prestige: in a proper or improper way to success and get rewards and praise, it is very attractive, whether the single or multiplayer online, and even then many players to complete the game's only motivation. Constantly upgrade, constantly strengthen themselves, players are happy.

13, aversion: There are many factors in the game that may make the player feel disgusted, such as cumbersome operation, unclear guidance, ambiguous instructions, impolite playmates, etc., so we must consider all the factors that may produce disgust when designing the products. Note that this is very important!

14, Citizenship: All users should be equal rights, so to respect the rights of all users, including those who gain the benefit of improper means, and the use of the bug in the game is also the rights of all players, and eliminate the bug is our obligation.

15, Power: People's desire for power is difficult to measure, which is one of the reasons for the power of the game, people want to influence others through their own power. This desire is also the most primitive, as if the most primitive things are the most powerful is the most vitality of things. Take advantage of this and you will succeed.

It seems that in addition to the "Food", "sports" these two desires we can not or temporarily can not meet the players, most of the desire can be achieved through the game to some degree of satisfaction, alone from this point of view of our play space is very large. The next thing to do is to continue to meet the user in a larger extent without breaking the game and the integrity of the game. At the same time, we have to study the user groups we face to what kind of desire is more intense, we have a greater effort in this demand, with reasonable arrangement of limited resources.

All human behavior is due to these 15 kinds of desires, make good use of this, I wish you all can make the most cow x game!