Recently, Webpower based on a large customer base in China, from its own services in 14 industries, selected Webpower 2016 e-mail creative template. Webpower China combined with industry experts reviews and customer feedback, through to a number of customer e-mail ideas and real mail delivery effect analysis, from the mail template design style, plate, color, transmission strategy and other perspectives of the best brand email template 2015.
1.k11
K11 's Mail has always been the beauty of the market. This email combined with K11 mall themed event "Go!" To Spain! "In the form of a childlike treasure-hunting chart. Enrich the content of the message at the same time, reflect the K11 of art and aesthetic persistent pursuit of brand tone. At that time, shopping malls posters, brochures are also in harmony with the mail, so play marketing, a capital senior.
2. Royal Caribbean Cruises
This is a warm reminder to the member to board the notice of the guidance of the Mail. Taking into account the function of the message, in the first screen of the message to inform the customer boarding time and location, and the message to add information pre-registration (form) function, convenient for customers to check the ship online, to improve the user experience offline journey. And thoughtful pre-line notice and exciting activities, let members really feel the Royal Caribbean Cruise Service, the unknown star of the sea full of expectations.
Speaking of one of the three famous cities in Japan, Kumamoto City, the most famous is the mayor of Xiongben, this only cheap Xiongben bear is a popular global "net red." Royal Caribbean Cruises This e-mail aims to promote Xiongben popular routes: the first screen location with concise text introduction Xiongben features, and take the blue & yellow color combination, highlighting the immediate booking button, the main part of the message with beautiful pictures display Xiongben of the beer and Skittles features, it is very yearning. The overall color matching has both high-end cruise route business characteristics, but also on the banner with Xiongben Bear embodies the vitality of the city, playful, is the finishing touch.
3. Sony
Alpha Series Micro is one of Sony's high-end products, this new product introduction of the mail of course to be tall! The e-mail uses the light tones beloved by the international big names and is suitably decorated with warm colors in the main part, making the whole look high-end without losing temperature. Large display of the theme micro-camera, the shape of the shape of the composition of the picture attached to the camera's photographic work, opened the mail flash, very visual Impact!
After buying the latest Sony BRAVIA LCD TV, are you worried about playing? This e-mail continues the Sony has always been low-key, quality of the style line, highlighting the functional, wonderful program recommendations, Program Guide functions, mobile phone wireless remote control Introduction, further enhance the membership in the purchase after the consumption experience. Sweep the main banner on the eye-catching QR code can get more up-to-date skills, not more convenient!
Summer and blue Sky must be the best cp! This is a Sony micro-photo event invitation email, attracting members who bought Alpha camera to participate in the brand interaction, upload their own shooting work to participate in the photography contest. The theme of the summer, e-mail with a refreshing light blue as the main tone, open such an email, as if the wind blowing, so that the great fans of the good to stir.
4. Poly- Jin Han
How fresh is the Christmas blessing? Poly Brocade Han's blessing adhering to concise and delicate features, with snowflakes to create a warm Christmas atmosphere, with a simple "Merry Christmas" express the deep blessing of buyers. The bottom right corner of the "two-dimensional code" may be the most beautiful two-dimensional code, combined with the gift image, the characteristics of the entire message to design, reflecting the small ingenuity of Poly Jin Han.
This email is intended to help Poly-Han concentrate on showcasing outstanding exhibitors and exhibits. It embodies the characteristics of the exhibits and is in harmony with the atmosphere of Poly Spring Show. The message was selected with the same color of the exhibits, these colors are all symbols of spring beautiful color, exhibitors information concise presentation. The same-color CTA (call to Action) button is a great way to grab mirrors and guide buyers through more information and promote effective conversions.
Even in the marketing information category of the mail product line, Poly-Jin Han is still infiltrated in the bones of the non-clamor. This email is to share with buyers the trend of the trade show industry, in order to fully reflect the temperament of each item, the physical picture as far as possible to choose the details of the item display, with the same color translucent text description. The overall message is simple and sophisticated, and the button is understated and elegant.
5. Shenzhen Airlines
Sakura is one of the icons of Japan, and it is also one of the icons of the city where fashion and ancient rhyme coexist in Tokyo. This e-mail designed for Shenzhen Airlines nonstop to Tokyo, with cherry blossom powder and sky blue as the main tone of the entire mail design, shows the travel destination and the relaxed mood when the journey opens, with a clear and shallow color palette trying to create a comfortable journey experience. And the large area of the sea of clouds effect, then enhanced the plane cut the sky to Japan, Tokyo, the sense of visual impact, to disperse the cherry blossom flap to render the romantic mood in Tokyo, while also implying soar. When flying across the East Sea to Tokyo, the skies are blue and dreamy, clouds are changing, and even the stratosphere will be the most memorable memories!
6.ASOS
Asos such a brand, with its own fashion aura, and this temperament in the rich mail product line is also added. This product promotion email is tailored to parka London and is consistent with the timeless Parker coat, using the classic black and white grey color palette as the main hue. Fashion magazine advertising page-style model large, and actively convey the main push brand fashion proposition. The Carousel GIF is designed to make mail cooler and more fashionable.
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2015, great email ideas!