Introduction to the course of this article excerpt from: NetEase Open Class
TED is the abbreviation for technology, Entertainment, design (technology, entertainment, designing), which itself is a forum-type private meeting. From college time like to see NetEase Open class, especially Ted this page of speech, speech time is controlled within 18 minutes (Ted speech Why have 18 minutes limit? Baidu knows the explanation is this: Wainman is a former president of the American Institute of Architects, for Ted, his initial idea is to "do the best dinner in the world." It was Wainman set up some of the most important TED meeting rules: A single theme, no question-and-answer session, and the most famous 18-minute time limit. Wainman is Jewish, and the number 18 represents the meaning of "world life" in Judaism. But in his view, set to 18 minutes does not have so many additional meanings. "15 minutes too short, but if set to 20 minutes, people will definitely time out to 25 minutes, 19 looks strange, and 17 is a prime number, so my final decision is 18 minutes." ”)
1. Design 3 ways to make people happy--Donnold Norman
Design critic Donnold Norman, in his speech, analyzed the many examples of the design that brought happiness, and projected the sights on the topics of beauty, fun, pleasure and emotion. He also talked about 3 emotional cues and believed that all successful designs should be pursued.
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2. Deep thinking about design--Philippe Starck
Designer Philippe Starck took 18 minutes to find out "why design?" "The root of the problem. Whether you are a genius or not, listen carefully to this perfect speech.
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3. humanized design of products, how to cultivate creativity and self-confidence--David Kelly
The speaker is a David Kelly from Ideo company. He says that today's product design has become less focused on hardware, and more at the heart of the user experience. He used a set of videos to show you the application of this novel, irresistable approach, with an example in the design of the Prada store in New York. Does your school or workplace divide people into creative and realistic types? However, David Kelly is convinced that creativity is not a minority patent. From his legendary design career and personal life, he showed how to build confidence in creativity.
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4. We are all designers--john Hockenberry
Journalist John Hockenberry about a personal story inspired by a pair of wheels that glow on a wheelchair. and the design value that he learns from his life intentions.
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5. What is user-centric design-Zhou
The Internet era, we always say that users are the core, all seemingly casual design has been through thousands of user behavior simulation. So what exactly is a user-centric design? Listen to Dr. Zhou, professor of human-computer Interaction design at the University of Nottingham, Ningbo.
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6. My Font life--matthew Carter
Pick a book, a magazine, or on the screen, you will likely encounter a font designed by Matthew Carter. In this touching speech, the design of Verdana, Georgia, Bell Centennial (for the phone book design font, remember?) ) and other characters behind the font lead us through a career that focuses on each pixel of each letter in the font.
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7. Happy Design--stefan Sagmeister
Graphic designer Stephen will lead the audience into an interesting journey to make his life a happy one, and tell how these happy moments relate to good design.
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8. Let us design social media that will deliver true change--wael Ghonim
By creating a simple Facebook page, Will Goning in his country Egypt contributed to the Arab Spring. When the revolution poured into the streets, he said, it turned from hope into chaos, and then from ugliness to heartbreak. Social media also follow such a setback. From a place that originally preached crowdsourcing, participation and sharing, the pitch was divided into two polar divisions of the battlefield. Goning asked: What can we do about online behavior? How do we use the Internet and social media to create civilized and well-reasoned debates?
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Seeing these speeches, do you have a deeper understanding of the concept of design, as we all know, good design can not be separated from good tools, whether you are using paper and stroke prototype design, or using prototype tools such as: Axure, Mockplus, Invision, Justinmind, etc., Use tools to design prototypes, not only to make your work more efficient, but also to save a lot of time, why not?
8 Ted speeches that designers must see