A brief analysis of the trilogy of enterprise site construction

Today's internet era is an explosive era, the second thing that happens, the next second has changed. Of course, there are many fish in this era of mixed things, many enterprises spent a lot of time and energy to do their own enterprise site, but can not attract the expected flow, not up to the expected conversion rate, ultimately can not complete the online marketing purposes. After the site is like a stone sank into the sea disappeared in the waves of the Internet. I think that do stand to be like a man, to do, to do is to do their best. Then for the enterprise in the construction of the site need to follow which steps to make their own site has a better development? The author will share his new---------Enterprise build station trilogy.

First: The location of the enterprise site

　　

The old saying goes: The beginning of everything is difficult. For an enterprise site is more difficult to start, how to let their own site to win at the starting line is also very hard. So as a corporate site in the beginning of the most important thing is what? The author thinks that as the first step of the enterprise site needs to be a positioning of the enterprise site. A consumer group that locates the market and target of an enterprise's products or services. A successful enterprise site in the first step will need to have a clear and clear positioning, and this positioning will deeply affect the future development of the site direction. When we locate the correct location for our site is quite clear with our online business market, set the target of visitors, these will directly affect our online marketing effect.

Second: The construction of the site

　　

When we have finished locating our site, we are building our site. We can say that if the first step of the site is to design sketches, then this step is built on the basis of sketches. In our site construction needs to be built from three basic aspects.

1: The main axis and title of the site

The main axis and title of the site need not only be clear, but also need appropriate innovation, let people crush. This we can A5 webmaster online to see that the main axis and the title is very clear, there is no redundant redundancy.

2: Site style to be unique

Today's enterprise site competition has and in the past have Tian Shi different, for the corporate site style requirements are also more stringent. How from the layout of the site, color and so on the style reflects the enterprise's product value, brand value is particularly important. At the same time the content style of the site is also very important, how to make their site content more unique quality, not only to attract visitors, but also to attract the search engine spider's favor.

3: The speed of the enterprise site access

Enterprise site and other information types of sites, for the speed of the requirements will be more stringent, because the enterprise site needs more pictures to declare the company's products and corporate brands. This requires the overall code for the enterprise site and the server for the enterprise site. Optimizing your code and servers to get a better access rate is the first thing you need to consider for each enterprise site.

Third: The propaganda of the enterprise site

But we have a clear positioning and a perfect site, we need to start on our site to carry out a series of promotional promotion, we can optimize the promotion or bid ranking promotion. Two each has its pros and cons. Bidding rankings will be more rapid results, but need to pay more money, and SEO will have a more long-term development and capital investment is lower, but also need to go through a longer time to promote. How to choose to be based on the actual situation of their own enterprise site to decide.

The successful operation of an enterprise site is not a simple matter, it needs to be done from many aspects. Our life is the same, we need to find the right direction and make unremitting efforts. This article by the Taobao children's clothing shop http://www.fanwen110.com/original, reprint please retain the source.