A higher realm requires a higher goal

Lenovo's Liu Chuanzhi established Lenovo for only two purposes. In his own words, he said, "One is to support himself, and the other is to find a place where the Chinese Emy of Sciences did nothing at the time ."When an enterprise develops to a certain degree, it is no longer possible to unite a group of people. To become bigger and stronger, there must be a commensurate enterprise goal.. Today Lenovo's enterprise goals have already surpassed this basic goal.

A young MBA graduate saw an old fisherman lying in the sun, with a broken basin and several small fish in it. The young man persuaded the old fisherman to fish more and make things bigger. In the process of persuasion, the old fisherman asked him how he did it? The young MBA depicts an ambitious vision for the old fisherman: You can become a cross-country fisheries group, and you can enjoy the sun on the beach. The old fisherman asked the young MBA: Are I already in the sun?
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In fact, the old fisherman and the president of the multinational fishery group share different moods in the sun. One is a good person who is self-reliant, and the other is an entrepreneur who has made great contributions to mankind. The former is an individual who makes a living, and the latter is an entrepreneur who makes a career.
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This is a question without "Right and Wrong", "Yes and non" answers. I think it is not a question of level and realm.
These are two attitudes towards life.

Sony:
At the end of 1950s, Tokyo Communications Industry Corporation (which was relatively weak and rarely known outside China) took an important step and gave up its original name and adopted Sony, a new name. The Bank of the company opposed this: "It has been 10 years since the establishment of Dongjing communication industry company, so it is hard to make its name widely known in the communication industry. After such a long time, you suddenly suggested changing the name. What does this mean ?" In a very simple sentence, Sony's hookan said that this would allow the company's power to expand to the world. Foreigners who used to name it thought it was too easy to pronounce.

As a small company with fewer than employees and no foreign forces at all, this is definitely a very bold goal.

-- Seeing the future requires both vision and courage.
--Enterprise goalsIt is developed by entrepreneurs for enterprises and employees,Answer the question why enterprise employees want to follow you.

There may be misunderstandings about enterprise goals. We believe that successful enterprises and entrepreneurs have a ambitious and ambitious goal.
In fact, it is not. In every stage, the goal should be a little higher.