Ali Mother user Experience (iii)-selling ads

Source: Internet
Author: User
Tags add continue

The last time I said to buy the advertising part of the user experience, today to say sell advertising part of it!

First landing, click into the advertising page to sell, the view is still the big advertising video, hehe! I don't have a thing for it! In fact, the size of this page does not affect the page effect, so it is completely fine to keep it. However, there are still some problems in the placement of advertising and Function buttons:

1. What is the purpose of this page? Selling ads? So what is the main function of this page? Should be the following create user-publish site-post ad bit-view revenue-immediately start this series of main features, then why not put them on the top? Of course, I can also see that you have deliberately written a sentence to sell now, and clever use of arrows to indicate direction, this approach is very good. But the most important thing about the usability of the site is-don't let me think! Page to do at a glance, open the page I know what this page is doing? What can I do? Instead of allowing users to read the text first, then think, understand and then operate, this process may be 0.01 seconds, if we can not let users waste this 0.01 seconds is not better? The user experience is sometimes designed to save the 0.01 seconds or reduce the click. Ali Mother's Homepage This aspect to do is very good.

Suggestion: Put this line function button on the advertisement above, can express more clearly.

2, of course, not just put the navigation button on the top to solve the problem, there is a very important issue, in the purchase of advertising pages, advertising video and the following shopping market-choose to buy-... Let's go now. These seemingly clickable buttons are one (not clickable), and the ad video in the page and the navigation buttons below are two separate parts, and the buttons here are clickable. There needs to be a certain distinction between the two.

Suggestion: Put this line of navigation above, leave the appropriate interval, then put on the advertising video.

3. Create user-Publish website-post AD bit-view revenue this row of navigation buttons, you use a guide to the graphic, very clear to tell everyone to sell advertising a specific process, so good! Just start right now. This is not within this process? Also not to look at the revenue to do things, but the first to click on the object, so easy to mislead!

Recommendation: Immediately start the button anyway most, below put create user-post site-post ad bit-view revenue this line button, so the level should be clear a lot of it! Click Start immediately, enter the page of the publishing site, there is a block of green font to remind us to add a site, this reminder reminds me of the registration of the reminder function, as if the reminder function has 3 categories: Blue exclamation point reminder, Red Cross bar indicates that there is a problem, red fork indicates an error. My impression is that these 3 kinds, that the reminder here why is green background, green font? Is unification going to be better?

Suggestion: The whole website's reminding function unifies, or I originally said the style unification question, actually these small details are also very important. PS: There is also a mistake, the user name is correct, password input error, the wrong reminder part only pink background and no frame, other reminders have the box Oh! Then fill in the relevant basic information, how to write here? Give you a small reference: is also a reminder, is it possible to unify?

Fill in the column and fill out the way no problem, click the next step into the release of Advertising site page, fill in column settings, order, and related comments are good, the overall effect is very good, but there are 2 small suggestions.

1, the proposed annotation font with a unified color, it seems that now more prominent problem is the unity of the site style!

2, the proposal for the following 2 is text ads and picture ads Examples add a title, there is no title words a little suddenly, temporarily not quite understand! Add a: Text advertising examples, and then put the advertising style in, will be more clear!

Completed, enter the completion page, this page is a bit messy, red, blue, green, yellow, black a lot of colors muddy together, arrange, order is a bit messy, management advertising >> continue to create advertising bit >> so important 2 connections, suggest or make a button, more prominent!

All right! Today is here, another day to continue, the original source: Http://hi.baidu.com/gonwiy



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